Marketing Engagement Specialist

Skill required: Marketing Operations - Digital Project Management

Designation: Marketing Engagement Specialist

Qualifications:Any Graduation

Years of Experience:7 to 11 years
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What would you do Assigned and aligned to region (US, LATAM, EURCAN, Asia Pacific), the Digital Project Manager will be the primary point of contact to stakeholders for digital production execution. The DPM will be responsible for demand management, scope management and domain expertise to manage the production, publication, and maintenance of digital materials for the Brand including websites, banners, emails, newsletters, mobile content and promotional campaigns to the highest international standard for function, design and innovation. They would also do budget management and campaign measurement and reporting activities. Person with marketing background, project management skills and exposure in managing international clients preferred. The person should be able to plan, prioritize and handle business escalations effectively. The Person needs to closely work with the marketing team and provide constructive solutions for their digital marketing platform and will be responsible for end-to-end digital delivery.

Primary point of contact to stakeholders for MCM Campaign executionMaintain and communicate project plans, manage status meetings and updatesLiaison for supporting functions:digital production, IT, fulfillment, call center, etc.

Ensure deliverables follow standards (cookbooks, metrics tagging, standard consent language, etc)Campaign reporting activities, including measurement planning, post launch monitoring, campaign report delivery and communication to key stakeholdersGlobal Engage with International MCM Operations to ensure seamless delivery of global programs to Background in digital project management working on campaigns from initial briefing to deliveryMulti-tasker with ability to juggle many projectsAgency experience with strong communication skills, both written and verbalPassion for IT, e-commerce, and digital projectsCreative flair and innovative approachBuilding a personal relationship with key client staff.Successful service delivery - SLA achievement and high level of customer satisfaction Monitoring overall performance of servicesExcellent communication around issues and opportunities get things done, make things to happenCollaborating with Sr. management on client account management and growth and opportunitiesEnsuring operations teams are aware of expectative and business needsService reporting and sponsoring service delivery meetingsWorking with the client and ops team

What are we looking for At least 4-9 years experience in the following field (level of experience requirements will vary by brand they interface with)Project management Worked in international projects in the capacity of PMInternet Information technology B2C & B2B portal environment Internet Information technology and B2C & B2B portal environment experience should have been around 3 or more of the following:Content Management Exposure in creation of web content for cross functional entities Database management Understand the concept of consumer data being captured in a backend database.Reporting and Tracking Exposure to analyzing web traffic reports using different tracking toolsUnderstand the concept of digital marketing and knowledge about different forms of digital marketing solutions like websites, social media platform, eCommerce, SEO, mobile marketing etcLeadership skill- Person should be able to lead the entire project and delivery team with end to end ownershipExcellent communication skills to build relationship with the client keeping the geographical and cultural difference in mindPerson is expected to understand the solution well and provide tactical consulting to the Brand and marketing team related to their digital spacePMP CertifiedAgile CertifiedScrum CertifiedSix Sigma Certified
Roles and Responsibilities: Typically, a digital project manager will be:Managing projects for the respective market/Therapeutic areaLiaising and updating stakeholders on the status of projectsTroubleshooting and advising clients on problems and solutionsTracking the project deliverables and matching those with agreed deadlinesReporting on success criteria for delivered projects by measuring resultsKeeping track of latest digital campaign trends and analyzing digital Operational Time Management:Impeccable time management and organizing skills; ability to handle tight deadlines and multiple projects Client Management:representing the service, aligning scope and managing expectationsDemand Management- Managing workplans for the Delivery team, adjusting the capacity with the inflow of demand from client and working priority list with the Brand teamEscalation Management- Identifying the loophole in the process and setting corrective measure to avoid escalation from the BusinessBudget management- Prepare and track digital budget for the Brand per fiscalTeam management- Have a fair amount of people management skill to get the work done from the delivery team to meet the quality standard.Self-starter and able to highlight issues and risk
Qualification
Any Graduation