Marketing Campaign Manager

Role Overview: As a Marketing Campaign Manager at Intuit Management Consultancy in Chennai, Tamil Nadu, your primary duty will be to ensure that marketing campaigns achieve their objectives. You will collaborate with the Design and content teams to create, execute, and monitor the performance of campaigns, providing all necessary resources to meet marketing targets. Key Responsibilities: - Plan integrated campaign strategy, calendar, and initiatives - Create integrated marketing campaigns to attract new customers and foster repeat business - Supervise the execution, monitoring, and measurement of marketing campaigns - Ensure campaign implementation adheres to organizational guidelines - Recruit and train talent for successful campaign implementation - Compile regular reports on campaign performance and results - Improve new campaigns using data and feedback from previous projects - Manage content creation engine from brief to delivery using inhouse and external resources - Lead the creation, refresh, and rollout of GTM for core applications and Business units - Develop campaigns around key industry themes based on services/portfolio readiness - Create campaign assets such as case studies, solution presentations, and customer newsletters - Measure, report, and optimize communications and campaign performance Qualifications Required: - Natural storyteller with excellent verbal and written communication skills - Strategic mindset with the ability to predict audience preferences - Expertise in digital marketing using Google, programmatic, and social media for impactful results - Proficient in advocating for appropriate communication channels based on message, audience, and purpose - Global perspective with the capability to work effectively in a regionally and culturally diverse team Note: No additional details about the company were provided in the job description. Role Overview: As a Marketing Campaign Manager at Intuit Management Consultancy in Chennai, Tamil Nadu, your primary duty will be to ensure that marketing campaigns achieve their objectives. You will collaborate with the Design and content teams to create, execute, and monitor the performance of campaigns, providing all necessary resources to meet marketing targets. Key Responsibilities: - Plan integrated campaign strategy, calendar, and initiatives - Create integrated marketing campaigns to attract new customers and foster repeat business - Supervise the execution, monitoring, and measurement of marketing campaigns - Ensure campaign implementation adheres to organizational guidelines - Recruit and train talent for successful campaign implementation - Compile regular reports on campaign performance and results - Improve new campaigns using data and feedback from previous projects - Manage content creation engine from brief to delivery using inhouse and external resources - Lead the creation, refresh, and rollout of GTM for core applications and Business units - Develop campaigns around key industry themes based on services/portfolio readiness - Create campaign assets such as case studies, solution presentations, and customer newsletters - Measure, report, and optimize communications and campaign performance Qualifications Required: - Natural storyteller with excellent verbal and written communication skills - Strategic mindset with the ability to predict audience preferences - Expertise in digital marketing using Google, programmatic, and social media for impactful results - Proficient in advocating for appropriate communication channels based on message, audience, and purpose - Global perspective with the capability to work effectively in a regionally and culturally diverse team Note: No additional details about the company were provided in the job description.