Marketing Assistant

Profile Title: Marketing Assistant

Established in 2018, Biltrax Construction Data has become a pivotal force in India's construction industry, empowering leading material manufacturers with our data-driven insights and advanced technology platform. Tracking over 55,000 projects valued at 98,20,000 INR-Crore (US$ 1.14 Trillion), we provide comprehensive intelligence across various sectors including residential, commercial, and infrastructure. Our collaborative approach with industry leaders has facilitated significant revenue growth, reflecting our commitment to innovation and market leadership. Despite our startup origins, we prioritise revenue generation and have emerged as the fastest-growing player in our sector. With ambitious plans to expand our impact through multiple platforms, we are seeking top-tier professionals to join our dynamic team and drive our continued success in India's booming construction market.

Biltrax Media chronicles architecture and construction with a focus on the role of data analytics, technology, economics, engineering, and government policies on design. It brings to the fore ideas and perspectives from a more rounded spectrum to delve deep into industries that play a huge role in the systems but are seldom spoken about in mainstream media.

Biltrax Media is owned and operated by Biltrax Construction Data and is the most credible source of News, Trends, Analysis, and Insights on major developments in India’s Construction Industry. Biltrax Media also covers various construction technology innovations happening across the world and their application to the Indian scenario.

We are seeking a highly motivated and dynamic Marketing Assistant to join our team. As a Marketing Assistant, you will play a pivotal role in developing and executing comprehensive marketing strategies to support our company's growth and brand presence. A bachelor’s degree in Marketing, Business Administration, or related field is required.

You will be responsible for managing creatives, content creation and management (including Biltrax Media), digital marketing, carrying out both internal and external marketing efforts, and should have good communication and collaborative skills.

1. Biltrax Media (https://biltraxmedia.com/) - Marketing Arm of Biltrax Construction Data:

• Assist in developing engaging and informative content for Biltrax Media to align marketing strategies with the overall goals of Biltrax Construction Data.
• Leverage Biltrax Media's resources to enhance the visibility and market positioning of the company.
• Working on the SEO for the website.

2. Creatives - Social Media:

• Oversee the creation of visually compelling and on-brand creative assets for various marketing channels.
• Stay updated on industry trends and incorporate innovative design elements into marketing materials.
• Develop and manage social media strategies to increase brand awareness and engagement.
• Monitor social media trends and incorporate relevant strategies into the overall marketing plan.
• Oversee the creation and publication of company magazines and other branding materials ensuring they align with the company's brand identity and messaging.

3. Supporting Multiple Ventures:

• Work closely with the leadership team to understand and support the development of multiple ventures in the pipeline which are part of the planned vision
• Develop marketing plans tailored to each venture's unique needs and objectives.

4. Internal & External Marketing:

• Develop and implement internal marketing campaigns to enhance employee engagement and communication in collaboration with the HR team
• Event Management - Festivals, CSR Activities, and Marketing Campaigns.
• Bachelor’s degree in Marketing, Business Administration, or a related field is mandatory.
• 1-2 years of experience in marketing is required.
• Proficiency in SEO techniques.
• Experience with social media management platforms.
• Familiarity with marketing tools and platforms (e.g., Canva, Google Analytics, etc.) is an advantage.
• Excellent oral and written communication skills.
• Proven ability to work efficiently within a team.
• Demonstrated capacity for quick learning.
• Strong creative abilities for innovative marketing strategies.

Job Type: Full-time

Pay: ₹18,000.00 - ₹20,000.00 per month

Work Location: In person