Manager - Programmatic

As a Manager in the Programmatic Buying department at Logicserve Digital Consultancy Services Pvt. Ltd., you will play a crucial role in driving the success of digital marketing campaigns for clients. Your key responsibilities will include: - Building digital marketing roadmaps and proposals using DV360 for clients, encompassing various types of campaigns such as awareness, acquisition, remarketing, app installs, and video branding. - Managing App campaigns on DV360, optimizing for reach, installs, and conversions. You should also have experience with tracking platforms. - Creating tags, floodlights, audiences, and integrating with 3rd party tracking platforms to enhance campaign performance. - Engaging in client account management activities, monitoring accounts daily, and devising new strategies on DV360 to meet client requirements and deliver optimal performance. You will be responsible for maintaining communication with clients/Point of Contact (POC) to ensure campaign progress aligns with predefined goals. - Planning, executing, and delivering programmatic campaigns that focus on both branding and performance. Your qualifications for this role should include a minimum of 3 years of experience in a similar position, familiarity with DV360, and a strong understanding of digital marketing strategies. The role is based in Gurugram/Navi Mumbai. Please note that the above details are specific to the role at Logicserve Digital Consultancy Services Pvt. Ltd.,