Mainline Media Planning & Buying Specialist Television/ Print

As a Mainline Media Planning & Buying Specialist for Television and Print in Noida, India, you will be joining a dynamic team of passionate experts who share your love for media. With 4-5 years of hands-on experience in TV media planning and buying, this role offers you the opportunity to make a significant impact in the ever-evolving broadcast landscape. Your responsibilities will include designing, developing, and executing effective television media plans to drive brand objectives and audience engagement. You will leverage BARC data to analyze ratings, audience profiles, and viewership patterns, enabling you to make informed targeting and buying decisions. Additionally, you will be involved in negotiating rates, securing impactful placements, overseeing campaign execution, and optimizing performance in real-time. Collaboration with internal teams and clients is key in this role, as you will work closely to understand briefs, present plans, and report on outcomes. Your ability to craft compelling, data-driven PowerPoint presentations will be essential in communicating strategies, plans, and post-campaign analyses effectively. To excel in this position, you should have 4-5 years of experience in MAINLINE media planning and buying, with a preference for a background in agencies or broadcasters. Proficiency in analyzing ratings, reach, frequency, and audience segmentation, as well as expertise in media planning tools and TV ad operations, are essential technical skills required for this role. As a result-driven, detail-oriented, and creative problem solver, you should possess strong communication and negotiation skills, be a team player with a collaborative mindset, and have the ability to derive actionable insights from data. If you are ready to take your media career to the next level, we encourage you to apply and ensure that your resume is named properly with your Full Name.,