Role & re Plan, execute, and manage all digital marketing assignments for Lohiya group brands, including SEO, SEM, and social media Establish and execute a digital marketing strategy to distribute content/dissimilation information about brand /brand story/other happenings/news, etc Work with and manage a team of digital agency writers, marketers, content creators and other stakeholders to maintain Lohiya group brand s digital presence Maintain consistent brand messaging across all social channels Identify, analyse and measure trends and content to assess how well its performing and optimize user experience Create and maintain an editorial calendar to deliver targeted content Develop campaign calanders and execute it. Develop strategic and tactical campaign plan. Monitor competition activity , trends, campaigns, analyse, etc Look for opportunities and gaps. sponsibilities Marketing professional with digital exposure. FMCG experience will be added advantage. Digital marketing agency professional will be preferred. In-depth knowledge of current digital trends 5+ years’ experience in digital marketing Would have managed brands /execution campaign single handedly Proficiency in photo and video editing software (Added advantage) Experience with SEO and SEM strategy and keyword research Understanding of website analytics tools, such as Google Analytics Analytical mind, with a passion for measuring data Preferred candidate profile