35 Lifecycle Marketing Jobs

Retention marketing, campaign operations, WebEngage executive, MoEngage user journeys, automation executive, CRM campaigns, marketing automation executive, Netcore campaigns, lifecycle marketing, user reactivation, first-party data, cohort engagement, fintech retention marketing, journey automation, campaign triggers, triggered campaigns, database marketing

About Job We're looking for a Growth Manager Retention/CRM who can blend product thinking with data-driven strategy to improve user engagement, retention, and lifetime value. This role will sit at the intersection of product, CRM, and growth , driving initiatives that turn first-time users into long-term loyal customers. Skills & Qualification 47 years of experience in growth, retention, or CRM-focused roles (startup/consumer tech preferred) Strong analytical foundation with hands-on experience in cohort analysis, LTV/CAC modelling, and funnel optimization Proven experience in CRM automation, lifecycle marketing, and product-led retention strategies Comfort working with SQL, dashboards (Tabl...

Job Title: E-Commerce Head of Growth Company: Pro Coffee Gear Location: Remote (global) Employment Type: Full-time About Us: Pro Coffee Gear is a dynamic and rapidly expanding e-commerce company that specializes in providing top-tier espresso machines and related parts to coffee enthusiasts worldwide. We pride ourselves on offering high-quality products alongside exceptional customer service to ensure that every coffee aficionado can enjoy the perfect cup. Job Description: As our Head of Growth , you will own the strategy and execution of our growth marketing efforts across paid acquisition, lifecycle marketing, conversion optimization, and retention. You will be responsible for driving meas...

Role Overview: You will be responsible for leading the performance and lifecycle strategy of the Sportstech Live App as a Subscription Growth & Retention Manager. Your main objective will be to increase user conversion, enhance app engagement, and reduce churn to establish long-term subscriber value. Collaboration with various teams including product, marketing, data, and design is essential to optimize the user journey at every stage. Effective communication skills are crucial as you will present insights, drive campaigns, and influence strategies across departments. Key Responsibilities: - Increase trial-to-paid and visitor-to-subscriber conversion through data-driven testing and messaging...

Role Overview: You will be responsible for designing and executing end-to-end customer engagement strategies to drive acquisition, adoption, retention, and expansion for RateGain's SaaS products, including UNO and RevAI. Your role will involve establishing and scaling a lifecycle marketing function, integrating ABM, intent data, cross-sell, and product education to accelerate revenue growth and customer value realization. Key Responsibilities: - Build and continuously refine multi-touch customer journeys (acquisition, retention, expansion) to ensure seamless and personalized engagement at every stage. - Leverage customer intent data, behavioral signals, and segmentation to deliver relevant, ...

As a Senior CRM Executive, your role involves managing and optimizing customer relationship management (CRM) strategies to enhance customer engagement, retention, and lifetime value. You will be responsible for overseeing CRM campaigns, customer data analysis, marketing automation, and collaborating with cross-functional teams to ensure a seamless customer experience across all touchpoints. Key Responsibilities: - Develop and implement CRM strategies to support customer acquisition, engagement, and retention goals. - Manage end-to-end CRM campaigns including planning, segmentation, execution, testing, and performance analysis. - Oversee the deployment of multi-channel CRM initiatives (email,...

Job Description Join the ResMed Sleep and Respiratory Care Team today! ResMed is a global leader in connected devices and digital health. We help millions of people sleep, breathe and live better lives. Are you ready to help fuel our growth? As ResMed continues to evolve with the future of healthcare, our customer-centric organization focuses on cloud-connected devices and digital health technologies that are designed to help treat and manage sleep apnea, COPD, and other chronic respiratory diseases that, together, affect over one billion people worldwide. If you share a passion for transforming care, keeping people healthy and out of the hospital, and lowering healthcare costs, ResMed invit...

The Customer Communications Manager at Simpplr plays a crucial role in enhancing customer engagement and enablement post-sale. Your responsibility will be to ensure that customers fully adopt, appreciate, and grow with the Simpplr platform, whether they are intranet admins, content creators, or everyday users. You will be at the forefront of customer lifecycle communications, working at the intersection of Customer Success, Product, and Marketing to drive adoption, expansion, and customer satisfaction. Key Responsibilities: - Lead and execute post-sales lifecycle communications to support onboarding, training, maturity, and renewal stages. - Develop segmented and role-based email journeys fo...

Role & responsibilities Execute and manage multi-channel campaigns (email, SMS, WhatsApp, push, in-app) Build automated journeys, lifecycle campaigns, and personalized engagement flows Design and optimize campaigns for both existing patient funnel and external funnels (new acquisition) Monitor campaign KPIs (open rates, CTRs, conversions) and share actionable insights Conduct A/B testing and continuously optimize campaigns to improve ROI Maintain accuracy and hygiene of customer data within Martech platforms Stay updated on Martech trends and recommend best practices for business growth Skills & Qualifications 1 to 3 years of hands-on experience in Martech platforms (Netcore, MoEngage, Cleve...

Job Title: Manager Loyalty and Engagement Experience Required: 45 years Location: Mumbai (on-site) Kindly share your resume on - [HIDDEN TEXT] Role Overview: Were looking for a highly analytical and user-obsessed Manager Loyalty and Engagement to own and scale in-app user engagement, retention, and loyalty. This role sits at the intersection of marketing, product, and analyticsresponsible for designing and deploying strategies that increase app usage, session time, and repeat behavior among our existing user base. You will develop engagement hooks, drive gamified experiences, and build loyalty mechanisms that turn our transacting users into long-term brand advocates. This is a high-impact ro...

You will be joining a fast-growing dietary supplement startup with a mission to revolutionize health and wellness through science-backed formulations and premium-quality ingredients. As the Head of Growth, you will play a crucial role in leading customer acquisition, retention, and brand growth strategies. This position offers you the opportunity to drive impact in a high-growth, mission-driven company. Your main responsibilities will include developing and executing a comprehensive growth strategy focused on driving direct-to-consumer revenue, customer acquisition, and retention. You will oversee performance marketing initiatives such as paid social, paid search, influencer marketing, and a...

You are currently hiring for a reputable organization for the position of Manager Sales Development Representative based in Hyderabad. The ideal candidate should have 8-12 years of experience in marketing, including digital marketing, market development, and team leadership. As the Manager Sales Development Representative, your primary responsibilities will include building a team culture that reflects the company values and drives alignment with global marketing objectives. You will be responsible for attracting top talent, overseeing onboarding, professional development, and retention to foster a skilled and dedicated team. You will lead and mentor Sales Development Representatives (SDRs) ...

As a Retention Senior at our company, you will play a crucial role in driving customer loyalty and lifetime value. With 2-3 years of experience in customer retention strategies, lifecycle marketing, and data analysis, you will be responsible for enhancing customer engagement and reducing churn. Your key responsibilities will include developing and executing customer retention strategies to increase customer lifetime value and improve engagement. You will design and implement lifecycle marketing campaigns across various channels such as email, SMS, push notifications, and in-app messaging. By analyzing customer behavior and purchase patterns, you will identify churn risks and implement proact...

Responsive is the global leader in strategic response management software, dedicated to transforming how organizations share and exchange critical information. The AI-powered Responsive Platform is designed to manage responses at scale, enabling companies worldwide to accelerate growth, mitigate risk, and enhance employee experiences. With nearly 2,000 customers leveraging Responsive to respond to various requests such as RFPs, RFIs, DDQs, ESGs, security questionnaires, and more, the company is headquartered in Portland, OR, with additional offices in Kansas City, MO, and Coimbatore, India. As a Sr. Project Specialist in Digital Customer Success Programs at Responsive, you will play a crucia...

As a member of the Bounteous x Accolite team, you will be responsible for developing, executing, and optimizing personalized, multi-channel marketing campaigns utilizing Salesforce Marketing Cloud (SFMC). Your role will involve leveraging various SFMC modules like Email Studio, Journey Builder, Audience Builder, Automation Studio, and Mobile Studio to create targeted marketing initiatives. It will be crucial to ensure the timely execution of marketing campaigns, including audience segmentation, email scheduling, and A/B testing. You will play a key role in managing and maintaining customer data to ensure proper segmentation for targeted campaigns. Utilizing SQL, AMPscript, and Data Extension...

You are a vital part of Girikon, a rapidly growing Salesforce Gold Partner based in Noida, specializing in various Salesforce Platforms and technologies. As an Email Marketing Specialist, your main focus will be on promoting AI-based IT products and services through strategic email marketing campaigns. Your responsibilities will include designing and implementing email marketing strategies specifically tailored to showcase AI solutions, creating engaging email content, subject lines, and CTAs to enhance open rates and conversions, building and managing automated email workflows to nurture leads throughout the buyer journey, monitoring campaign performance metrics to optimize success, conduct...

Hello Candidates, Greetings from Hungry Bird IT Consulting Services Pvt Ltd! We are hiring Lifecycle Marketing Coordinator for our client (Remote role). This is a great entry-level opportunity (01 year experience) for candidates interested in CRM, lifecycle marketing, email marketing, and campaign execution . Job Role: Lifecycle Marketing Coordinator Work Mode: Remote Experience: 01 Year (Freshers with internship/academic project experience welcome) Notice Period: Immediate Joiners Only Build and QA campaigns in lifecycle marketing platforms like Braze / Iterable Create audience segments and targeting rules Support A/B testing setup, tracking & reporting Pull performance reports and analyze ...

Were hiring a VP of Growth to lead all things related to customer acquisition, funnel optimization, brand growth, and lifecycle retention. You will be the growth co-pilot across business, marketing, and product, partnering closely with tech, sales, and ops to fuel scalable, cost-efficient expansion. Role & responsibilities Define and own the complete growth strategy from awareness to disbursement Drive performance across all channels SEO, paid media, referrals, email, influencers, and offline Build and optimize full-funnel campaigns to reduce CAC and improve LTV Develop and personalize lifecycle journeys using customer data and behavioural triggers Utilize AI tools (e.g., ChatGPT, Claude, La...

At Fatakpay, we are building a financial super app for the underserved workforce, providing instant loans, insurance, and gold investments. A key focus for us is retaining users, improving engagement, and increasing repeat transactions through data-driven marketing strategies.

Role Overview: Were looking for a highly analytical and user-obsessed Manager Loyalty and Engagement to own and scale in-app user engagement, retention, and loyalty. This role sits at the intersection of marketing, product, and analyticsresponsible for designing and deploying strategies that increase app usage, session time, and repeat behavior among our existing user base. You will develop engagement hooks, drive gamified experiences, and build loyalty mechanisms that turn our transacting users into long-term brand advocates. This is a high-impact role that directly supports our goal to grow DAU/MAU and deepen user-product affinity. Key Responsibilities: Design and execute app engagement st...

Wayground (formerly Quizizz) is a rapidly growing EdTech platform with a global presence, dedicated to empowering educators to inspire learners worldwide. Our engaging quiz-based learning experiences are utilized by over 75 million individuals monthly across 180 countries, including 90% of U.S. schools. Backed by exceptional investors, we maintain profitability and are committed to continuous growth and enhancement. As we expand our reach and impact in the education sector, we are looking for a dynamic CRM Associate to join our passionate team at Wayground. In this multifaceted role, you will be responsible for managing and optimizing personalized marketing campaigns throughout the customer ...

As the Manager of CRM & Retention at hoichoi, you will play a crucial role in leading the global lifecycle marketing and retention efforts to ensure that subscribers remain engaged and loyal over the long term. This position requires strategic thinking and hands-on execution, where you will be responsible for owning the CRM roadmap, overseeing platform implementation, building actionable analytics, and driving measurable impact across customer touchpoints. Your key responsibilities will include: 1. **Strategy & Leadership:** - Develop and execute the end-to-end CRM & Retention strategy across all geographies and customer segments. - Define clear KPIs such as engagement rate, repeat watch rat...

What You ll Own Content Strategy & Editorial Planning Lead our content roadmap across blog, product education, lifecycle campaigns, and more aligned with business priorities, not vanity metrics. Content Creation & Execution Write compelling, clear, conversion-minded content from long-form pieces to landing pages to in-app UX copy. Turn briefs into assets people actually want to read and share. Content Distribution Collaborate with growth, lifecycle, and social to ensure every piece of content has a distribution plan. Think channels, not just keywords. Content-Led Growth Identify whitespace and content-market fit opportunities moments where our brand can shape conversations, not just follow t...

As a customer marketing leader with a product-led growth mindset, you will play a crucial role in driving meaningful impact by blending creativity, content strategy, and automation. Your focus will be on shaping go-to-market programs and building lifecycle campaigns for a cloud platform like Cisco Spaces. With your expertise gained from working at a B2B SaaS company, you will simplify complex products, making them easy to understand and adopt. Your responsibilities will include: - Building and delivering engaging customer marketing programs to drive scaled adoption and long-term value. - Leading lifecycle engagement initiatives such as webinars, campaigns, and knowledge hubs to educate custo...

This is a high-impact role that blends P&L ownership, product lifecycle management, go-to-market strategy, consumer insight, and demand generation. As a Category Lead, you&aposll work cross-functionally with marketing, product, R&D, supply chain, and tech teams to scale the category and drive sustainable, profitable growth. Key Responsibilities Own the end-to-end P&L for the Mens category, including revenue, margins, pricing, discounting, and overall profitability. Define and implement consumer-first strategies using data, insights, and competitive analysis. Lead product development in partnership with R&D and supply chainfrom new product launches to portfolio rationalization. Drive GTM exec...