Key Responsibilities 1. Strategic Planning & Market Research Develop and implement comprehensive marketing strategies aligned with business objectives. Conduct market research to identify trends, customer preferences, and competitive landscape. 2. Brand Management Maintain and enhance the brand's identity across all marketing channels. Ensure consistency in messaging, visuals, and customer experience. 3. Digital Marketing & Social Media Oversee digital campaigns, including SEO, SEM, email marketing, and social media. Analyze digital metrics to optimize campaign performance . 4. Content Creation & Campaign Management Develop engaging content for various platforms, including blogs, newsletters, and social media. Plan and execute marketing campaigns for product launches and promotions. 5. Event Planning & Partnerships Organize events such as trade shows, exhibitions, and in-store promotions to increase brand visibility. Collaborate with influencers, stylists, and media outlets to enhance brand prestige. 6. Budget Management & Performance Analysis Manage the marketing budget, ensuring efficient allocation of resources. Track and analyze marketing performance metrics to assess campaign effectiveness. Qualifications & Skills Education : Bachelor's or Master's degree in Marketing, Business Administration, or a related field. Experience : 3-10 years in marketing roles, preferably within the jewellery or luxury goods sector. Skills : Proficiency in digital marketing tools and platforms. Strong analytical and project management skills. Excellent communication and interpersonal abilities. Creative thinking with attention to detail Job Type: Full-time Schedule: Day shift Work Location: In person
As a Marketing Manager, you will be responsible for developing and implementing comprehensive marketing strategies that are in line with the business objectives. Your role will involve conducting market research to identify trends, customer preferences, and the competitive landscape. You will play a crucial part in maintaining and enhancing the brand's identity across all marketing channels. Ensuring consistency in messaging, visuals, and customer experience will be key to your success in brand management. In the realm of digital marketing and social media, you will oversee various campaigns such as SEO, SEM, email marketing, and social media initiatives. Your analytical skills will be put to good use as you analyze digital metrics to optimize campaign performance. Content creation and campaign management will also fall under your purview. You will be tasked with developing engaging content for platforms like blogs, newsletters, and social media, while also planning and executing marketing campaigns for product launches and promotions. Event planning and partnerships will be another aspect of your role. You will organize events such as trade shows, exhibitions, and in-store promotions to increase brand visibility. Collaborating with influencers, stylists, and media outlets will be essential in enhancing the brand's prestige. Budget management will also be crucial, as you will need to efficiently allocate resources within the marketing budget. Tracking and analyzing marketing performance metrics will help you assess the effectiveness of campaigns. To excel in this role, you should hold a Bachelor's or Master's degree in Marketing, Business Administration, or a related field. With 3-10 years of experience in marketing roles, preferably within the jewellery or luxury goods sector, you will be well-equipped for this position. Your skills should include proficiency in digital marketing tools and platforms, strong analytical and project management abilities, excellent communication and interpersonal skills, as well as creative thinking with attention to detail. This is a full-time position with a day shift schedule, requiring in-person work at the designated location.,
Social Media Marketing Manager – Jewellery Job Summary: We are seeking a creative and result-driven Social Media Marketing Manager to oversee our jewellery brand’s online presence. The role involves developing effective social media strategies, creating engaging content, managing campaigns, and building brand visibility across platforms to drive sales and customer engagement. Key Responsibilities: Develop and implement social media strategies to promote jewellery collections and brand identity. Manage brand presence across platforms such as Instagram, Facebook, YouTube and emerging platforms. Plan, create, and post high-quality, visually appealing content (photos, reels, videos, stories, and blogs) tailored to the jewellery industry. Collaborate with designers, photographers, and influencers to create engaging campaigns. Monitor social media trends, competitor activities, and jewellery market insights to stay ahead. Manage paid campaigns (Facebook Ads, Instagram Ads, and Google Ads) to increase reach, leads, and conversions. Track, analyse, and report performance metrics (engagement, traffic, sales conversions) to management. Respond promptly to customer inquiries, comments, and reviews to enhance customer engagement. Work closely with the sales and marketing team to align online campaigns with seasonal offers, exhibitions, and new product launches. Qualifications & Skills: Bachelor’s degree in Marketing, Communications, or a related field. Proven experience (3–5 years) in social media marketing, preferably in the fashion or jewellery industry is a plus. Strong creative skills in storytelling, photography, and video content creation. Proficiency in social media tools, ad managers, and analytics platforms. Knowledge of SEO, influencer marketing, and online reputation management. Excellent communication and copywriting skills. Ability to work under deadlines and manage multiple campaigns simultaneously. Personal Attributes: Creative thinker with an eye for design and detail. Passion for fashion/jewellery trends and consumer preferences. Strong analytical mindset with data-driven decision-making skills. Proactive, innovative, and customer-focused. Job Type: Full-time Pay: ₹25,000.00 - ₹35,000.00 per month Work Location: In person