Junior Digital Marketing Executive

Job Title: Digital Marketing Executive

Location: On-site

Employment Type: Full-time

Job Summary:

We are looking for a dynamic and creative Digital Marketing Executive to manage our online presence and drive growth across multiple digital platforms. The ideal candidate will be responsible for handling Google Ads & Google Accounts, SEO strategies, Social Media Management, Graphic Design, and Video Editing to enhance brand visibility and lead generation.

Key Responsibilities:1. Google Account & Ads Management

• Set up, monitor, and optimize Google Ads (Search, Display, YouTube, Shopping) campaigns.
• Analyze performance metrics such as CPC, CTR, ROI, and conversion tracking.
• Manage Google Business Profile and improve local SEO visibility.

2. Search Engine Optimization (SEO)

• Conduct keyword research, on-page & off-page optimization.
• Develop link-building strategies and monitor rankings using tools like Google Analytics, Search Console, SEMrush, Ahrefs etc.
• Optimize website content for better organic reach and improve page speed & user experience.

3. Social Media Management

• Create and execute content strategies across platforms like Facebook, Instagram, LinkedIn, Twitter, YouTube, and others.
• Plan and schedule posts, monitor engagement, and respond to audience interactions.
• Run paid social media campaigns (Facebook Ads, Instagram Ads, LinkedIn Ads).

4. Graphic Design

• Design high-quality digital creatives for ads, banners, email campaigns, social media posts, and website graphics.
• Use tools like Canva, Adobe Photoshop, Illustrator, or Figma to maintain brand consistency.

5. Video Editing

• Create and edit engaging video content for social media, YouTube, and ad campaigns.
• Add subtitles, transitions, and motion graphics using tools like Adobe Premiere Pro, Final Cut Pro, or CapCut.
• Optimize video format and duration for different platforms.

Required Skills & Qualifications:

• Proven experience in Digital Marketing or similar role.
• Hands-on experience with Google Ads, Google Analytics, and SEO tools.
• Strong understanding of social media trends, algorithms, and ad targeting.
• Proficiency in graphic design and video editing software.
• Good written and verbal communication skills.
• Ability to analyze data and present insights with clear action plans.
• Creative mindset with attention to detail and brand identity.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹20,000.00 per month

Work Location: In person