Jr. Social Media Executive

1 - 2 years

1 - 3 Lacs

Posted:3 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

  • Content Creation & Basic Strategy Support
  • Assist in developing platform-specific content for LinkedIn, Twitter (X), Facebook, Instagram, and Reddit under senior supervision. Support content calendar creation and learn to use social listening tools (Sprout Social, Hootsuite) to understand audience preferences and trending topics.
  • Entry-Level AI Tool Learning
  • Learn and practice with basic AI content tools (Jasper, Copy.ai) to assist in content creation and optimization. Gain hands-on experience with scheduling platforms and basic analytics to understand post performance and engagement patterns.
  • Creative Content Development
  • Support creative campaign initiatives including polls, carousels, and basic video content creation. Assist with user-generated content collection and basic influencer outreach under guidance from senior team members.
  • Community Engagement & Learning
  • Learn community management fundamentals by monitoring and responding to comments, messages, and mentions within established guidelines. Participate in live events and community engagement activities to build practical experience in audience interaction.
  • Performance Tracking & Reporting
  • Learn to use Google Analytics, Meta Insights, and platform dashboards to track basic metrics like likes, shares, comments, and follower growth. Assist in preparing weekly performance summaries and learn to identify successful content patterns.
  • Collaboration & Skill Development
  • Work closely with design, marketing, and senior social media team members to understand campaign alignment and brand consistency. Stay updated on 2025 social media trends, platform updates, and emerging tools through continuous learning and training sessions.
Required Qualifications
  • Education:

    Bachelor s degree in Any Stream
  • Technical Skills:

    Basic familiarity with major social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok)
  • Learning Aptitude:

    Willingness to learn social media management tools like Buffer, Hootsuite, or Sprout Social
Core Competencies:
  • Strong written communication and basic copywriting skills
  • Creative mindset with attention to detail
  • Eagerness to learn AI content tools and analytics platforms
  • Team collaboration and ability to take direction
  • Time management and organizational skills
Preferred Skills:
  • Basic understanding of content creation (graphics, video editing)
  • Familiarity with design tools (Canva, basic Photoshop knowledge)
  • Social media analytics awareness
  • Customer service orientation for community management
This entry-level position offers comprehensive training and mentorship opportunities to develop expertise in social media marketing, AI-driven tools, and digital engagement strategies while working under experienced professionals.

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