Experience Required: 6+ years of work experience Full-time On-site: Mumbai-based About Homegrown Homegrown is India's next-gen culture and lifestyle platform for the creative class. The Homegrown Ecosystem is powered by: i. Digital media platform & network ii. Creative Agency & Production House iii. Events & Experiences iv. IPs - The Homegrown Festival (Formerly #HGStreet) and more View work on: homegrownworld.in | Platforms: homegrown.co.in | ig: @homegrownin @homegrownvoices @homegrownstreet About Homegrown Events Homegrown is building India's definitive culture and lifestyle events and communities in the country working across lifestyle brand launches, culture & music festivals, self owned IPs and branded IPs and more. We partner with brands to create cultural experiences using immersive events across alcobev / tech / lifestyle / fashion & more. Homegrown has hosted over 150+ global and local brand launches | had over 1.5L people attend its events and festivals | co owns 2 IPs with brands like Bacardi x Dewars | Also has its own culture x lifestyle festival + creative conference. AWARDED: ADWEEK's FASTEST GROWING AGENCIES WORLDWIDE & CAMPAIGN ASIA'S EVENT MARKETING AWARDS Some of our clients: Bacardi, Nike, Puma, Budweiser, Dewars, Nothing, Jagermeister, adidas, etsy, Johnnie Walker Sample work: Homegrown festival (Our IP): https://www.youtube.com/watch?v=YbIkZkLxoOE&t=1s Casa Bacardi: https://www.homegrownworld.in/nothing-phone-launch Puma Run the Streets: https://www.homegrownworld.in/puma-runthestreets-integrated-campaign Nothing Phone 2 Launch: https://www.homegrownworld.in/nothing-phone-launch Dewars Stay Curious HQ: https://www.homegrownworld.in/dewars-stay-curious Nike Air Max Day: https://www.homegrownworld.in/nike-airmax Absolut India Launch: https://www.homegrownworld.in/absolut-bottle-launch Core Top Line Requirements: Managing client relationships with precision and excellence Leading event planning and execution from concept to completion Overseeing client communications and expectation management Translating client briefs into actionable plans for the production team Ensuring timely delivery of all client deliverables within budget Roles & Responsibilities: Serve as primary point of contact between clients and internal teams for all event-related projects Develop comprehensive project proposals, timelines, and budgets based on client briefs Lead client meetings, presentations, and progress updates throughout the project lifecycle Collaborate with creative and production teams to ensure client vision is executed effectively Manage client expectations and negotiate deliverables within scope and budget constraints Oversee event execution ensuring all client objectives are met with excellence Handle client feedback and implement necessary adjustments during planning and execution Identify upselling opportunities and develop long-term client relationships Create detailed post-event reports and ROI analysis for clients Contribute to new business pitches and proposals for potential clients Maintain thorough documentation of all client interactions and project developments Requirements: 6+ years experience in client servicing with focus on event management Strong portfolio of managing lifestyle, cultural, or brand experience events Excellent communication skills and ability to build lasting client relationships Proven track record of managing multiple client accounts simultaneously Experience working with premium lifestyle, alcohol, tech, or fashion brands Strong understanding of event production processes and timelines Ability to translate creative concepts into practical execution plans Problem-solving mindset and adaptability in high-pressure situations Excellent negotiation and conflict resolution skills Passion for culture, lifestyle trends, and innovative event experiences Willingness to work flexible hours including weekends during event periods Show more Show less

About Homegrown Homegrown is India's next-gen culture and lifestyle platform for the creative class. The Homegrown Ecosystem is powered by: i. Digital media platform & network ii. Creative Agency & Production House iii. Events & Experiences iv. IPs - The Homegrown Festival (Formerly #HGStreet) and more View work on: homegrownworld.in | Platforms: homegrown.co.in | ig: @homegrownin @homegrownvoices @homegrownstreet AWARDED: ADWEEK's FASTEST GROWING AGENCIES WORLDWIDE & CAMPAIGN ASIA'S EVENT MARKETING AWARDS Some of our clients: Bacardi, Nike, Puma, Budweiser, Dewars, Nothing, Jagermeister, adidas, etsy, Johnnie Walker We are looking for a team member who can spearhead strategy and development for multi-platform creative, digital, social and experiential projects and to ensure strong client partnerships. A minimum of 5-7 years of work experience in a leading digital advertising agency business with a strong creative bent of mind. Significant experience with client relationship management, strategy, team building and management, budgeting, negotiations of contracts and fees, production, and media analytics. To be on the pulse of contemporary youth culture and the emerging trends in the creative industries. To bring forth an innovative and fresh lens to culture marketing and partnerships driven by purpose, community, storytelling, design and aesthetic sensibilities. (We prefer candidates with agency background) Responsibilities Responsible for identifying new business opportunities, maximising revenue streams and managing P/L across all projects. Responsible for pitching new businesses along with the CMO, displaying impactful presentation skills. Driving cross-functional teams to deliver creative thinking and powerful ideas on youth culture marketing. Defining scope of work on each campaign/project, allocate and negotiate budgets and contracts. Responsible for guiding teams on all projects that are managed by the junior marketing, brand solutions team members. Responsible to spearhead operations and workflow allocation across campaigns/projects and management of cross functional teams of marketing, design, video and editorial. Will be occupying a leadership position; therefore, must be able to take charge and guide junior team members. Responsible (but not limited to) to produce multi-format and multi-platform digital campaigns, photo and video-shoots, influencer marketing, digital and experiential festivals which are both brand and homegrown IPs. Client management and lead point of accountability: to ensure timelines and deliverables are met and to mobilise cross functional teams; manage expectations for effective and impactful campaign execution. Lead brainstorms and develop creative ideas and concepts: to bring an innovative and a fresh lens to campaigns that lie at the intersection of Indian creative youth culture and identity. To have a strong understanding and interest in the emerging contemporary youth culture trends, creative communities, insights, needs, purpose that can be mapped to brands and build new communities. Provide thought leadership to partners in the youth culture, branded content, digital media (platform agnostic). Partner with senior leadership to set projections for the year. Responsible for delivery management and client budget on forecasting, billing, and reconciling fee and PT budgets. Skills & Experiences To want to push boundaries of creativity, marketing and to not accept status quo 5+ years of related industry experience in a leading creative agency, digital marketing, digital publishing experience: required Multi-format and platform branded execution experience is required: digital, video, social, influencer, experiential and more. 5 years or more of building client relationships. Client references will be required on the accounts previously worked on The ability to lead and guide a team effectively; experience with managing teams of minimum 4 and more To have significant knowledge and experience in marketing and advertising, with a focus on content, digital strategy and storytelling, technology, and emerging trends To have a good understanding and interest in producing, project management and delivery across multiple formats including digital, social, film, photography, editorial, and experiential A strong ability to negotiate and find new business opportunities To have the ability to work in a creative, lean, fast growing startup, managing multiple projects in a fast-paced environment To be organised, proactive, solutions driven, analytical and a creative problem solver Ability to manage multiple projects simultaneously which may span across multiple formats and platforms. Strong communication and presentation skills – articulate and engaging To have demonstrated budget management and resource planning experience To have a keen interest in youth culture and the arts, film, fashion, lifestyle and more. Also an understanding of the Homegrown brand’s voice and values Understanding of digital storytelling, social distribution and analytics To be proficient in Excel, Google Slides, Google Docs., Google Drive. A strong sense of design and aesthetic. Candidates with experience working in a traditional creative agency would be preferred.

About Homegrown Homegrown is India's next-gen culture and lifestyle platform for the creative class. The Homegrown Ecosystem is powered by: i. Digital media platform & network ii. Creative Agency & Production House iii. Events & Experiences iv. IPs - The Homegrown Festival (Formerly #HGStreet) and more View work on: homegrownworld.in | Platforms: homegrown.co.in | ig: @homegrownin @homegrownvoices @homegrownstreet AWARDED: ADWEEK's FASTEST GROWING AGENCIES WORLDWIDE & CAMPAIGN ASIA'S EVENT MARKETING AWARDS Some of our clients: Bacardi, Nike, Puma, Budweiser, Dewars, Nothing, Jagermeister, adidas, Etsy, Johnnie Walker We are looking for a team member who can support strategy and development for multi-platform creative, digital, social, and experiential projects and assist in building strong client relationships. A minimum of 1-2 years of work experience in a digital advertising agency or related field with a creative mindset. Experience with client communication, basic strategy support, team coordination, project assistance, and understanding of production processes and media analytics. To be curious about contemporary youth culture and emerging trends in the creative industries. To contribute to innovative and fresh approaches to culture marketing and partnerships driven by purpose, community, storytelling, design, and aesthetic sensibilities. (We prefer candidates with agency background or relevant internship experience) Responsibilities Support in identifying new business opportunities and assist in managing revenue streams across projects. Assist in pitching new businesses alongside senior team members, developing presentation skills. Support cross-functional teams in delivering creative thinking and ideas on youth culture marketing. Assist in defining scope of work on campaigns/projects and support budget coordination. Work closely with senior marketing and brand solutions team members on all assigned projects. Support operations and workflow coordination across campaigns/projects under the guidance of senior team members. Learn to take initiative and support junior team members while developing leadership skills. Assist in producing multi-format and multi-platform digital campaigns, photo and video shoots, influencer marketing, digital and experiential festivals for both brand and homegrown IPs. Client coordination and support: assist in ensuring timelines and deliverables are met and support cross-functional teams; help manage expectations for effective campaign execution. Participate in brainstorms and contribute creative ideas and concepts: bring fresh perspectives to campaigns that connect with Indian creative youth culture and identity. Develop understanding and interest in contemporary youth culture trends, creative communities, insights, and needs that can be mapped to brands. Support thought leadership initiatives with partners in youth culture, branded content, and digital media. Assist senior leadership in tracking projections and goals. Support delivery management and assist with client budget tracking, billing coordination, and reconciling fee and project budgets. Skills & Experiences Eagerness to learn and push boundaries of creativity and marketing. 2-4 years of related industry experience in a creative agency, digital marketing, or digital publishing: required Basic understanding of multi-format and platform-branded execution: digital, video, social, influencer, experiential, and more. 2-4 years of client communication experience. References from previous work or internships will be beneficial. Ability to work effectively in a team environment and support team coordination. Interest in marketing and advertising, with curiosity about content, digital strategy and storytelling, technology, and emerging trends Basic understanding of production processes, project coordination across multiple formats, including digital, social, film, photography, editorial, and experiential. Willingness to learn negotiation skills and business development Ability to work in a creative, lean, fast-growing startup environment, supporting multiple projects in a fast-paced setting. Organized, proactive, solutions-driven, analytical mindset with creative problem-solving approach Ability to support multiple projects simultaneously across different formats and platforms. Good communication and presentation skills – clear and engaging. Basic budget tracking and resource coordination experience Keen interest in youth culture and the arts, film, fashion, lifestyle, and more. Alignment with the Homegrown brand's voice and values Understanding of digital storytelling, social distribution, and basic analytics. Proficiency in Excel, Google Slides, Google Docs, and Google Drive. Good sense of design and aesthetic appreciation. Candidates with experience in a traditional creative agency or relevant internships would be preferred.