Growth Marketing Manager

Job Description

Job Title: Growth Marketing Manager Location: Calicut (Kozhikode), Kerala Organization: Beat Educations Job Type: Full-Time Experience: Minimum 3 years Salary: Based on experience About Us Beat Educations is a fast-growing educational institution in Calicut. We support students through quality teaching, expert guidance, and innovative learning. We are now looking for a Growth Marketing Manager to lead our online marketing and student lead generation efforts across India and the GCC. Key Responsibilities Run and manage paid ad campaigns on Facebook, Instagram, Google, YouTube , and more Generate high-quality student leads through performance-driven campaigns Optimize for CPL (Cost Per Lead), CPA (Cost Per Acquisition) , and ROAS (Return on Ad Spend) Analyze data and make improvements to boost campaign performance Collaborate with content and design teams to develop ad creatives A/B test different creatives, copy, and landing pages Share regular campaign performance reports and insights Coordinate with the admissions team to ensure lead quality and conversion Requirements 3–5 years of hands-on experience in performance marketing Proficiency in Google Ads and Meta Ads (Facebook/Instagram) is a must Strong knowledge of digital marketing tools, platforms, and KPIs Good analytical and reporting skills Creative mindset with a strong team spirit Experience in the education sector is an added advantage Job Types: Full-time, Permanent Schedule: Day shift Experience: Performance management: 2 years (Required) Location: Calicut, Kerala (Required) Work Location: In person