Growth Manager, Growth & Business Head (Real-estate)

Key Responsibilities:

1. Strategic Growth & Business Ownership:

* Lead the digital growth strategy across paid, organic, and owned media with full accountability for lead-to-revenue performance.

* Own and manage the profit & loss (P&L) of the digital business vertical, ensuring revenue targets are met and marketing spends are optimized for profitability.

* Translate business goals into scalable marketing strategies and execution plans.

* Work closely with the leadership team to influence product positioning, pricing, and market expansion strategies.

2. Performance Marketing Management:

* Oversee high-performance campaigns across Google Ads, Meta, YouTube, LinkedIn, and local portals (e.g., 99acres, MagicBricks).

* Ensure media spends are aligned with revenue generation goals and cost-per-acquisition (CPA) targets.

* Constantly refine funnel metrics and improve marketing ROI through rigorous testing and optimization.

3. SEO & Organic Lead Generation:

* Build a sustainable inbound engine through technical SEO, content marketing, local SEO, and backlinks.

* Optimize landing pages and organic conversion paths to boost non-paid lead flow.

* Establish performance benchmarks for organic traffic growth, keyword rankings, and domain authority.

4. Website Ownership & Conversion Strategy:

* Own website roadmap structure, UX, content, SEO, analytics, and integrations.

* Drive CRO (Conversion Rate Optimization) initiatives using tools like Hotjar, Google Optimize, and GA4.

* Collaborate with product, design, and engineering teams to align web strategy with customer journeys.

5. Data, Analytics & Reporting:

* Establish KPIs across channels and build dashboards for real-time visibility (using tools like Data Studio, Tableau, or Looker).

* Analyze funnel performance, user behavior, and attribution to refine strategy.

* Ensure marketing automation and CRM systems are integrated for accurate tracking from ad click to deal closure.

6. Team Leadership & Stakeholder Management:

* Build and lead a high-performing marketing team across performance, SEO, design, and content.

* Partner with sales, technology, and operations teams to ensure lead quality, pipeline velocity, and alignment on goals.

* Manage external agencies/vendors and evaluate their ROI.

Requirements:

* 5-7 years of experience in digital growth roles, with at least 2+ years in a business leadership or P&L ownership role.

* Demonstrated success in leading digital marketing initiatives that drive revenue and manage full-funnel performance.

* Strong commercial acumen, with experience managing budgets and delivering profitable growth.

* Expertise with paid media, SEO, web optimization, data analytics, and CRM tools.

* Experience in real estate, proptech, or other high-ticket B2C services is a strong plus.

What You Bring:

* Entrepreneurial mindset with deep understanding of customer acquisition economics.

* Strategic thinker with an operator's execution mindset.

* Hands-on problem solver you know how to zoom in on metrics and zoom out to see the bigger picture.

* Ability to work cross-functionally and communicate effectively with C-level and on-ground teams alike.

What We Offer:

* Leadership role with direct impact on company revenue and growth.

* P&L ownership and participation in strategic decision-making.

* Competitive compensation with performance-based incentives.

* Fast-paced, agile environment within a growing real estate brand.Role & responsibilities

Application Process:

If you are passionate about Growth & Business Head (Real-estate) and have the required qualifications, we encourage you to apply for this exciting opportunity. Please submit your resume and cover letter to hr@sdempire.co.in & WhatsApp 7428394514