Graphic Designer

Key Responsibilities

Brand Collateral Design

• Develop and maintain consistent branding guidelines.

• Design branded materials, including brochures, presentations, business cards, and promotional items.

• Ensure alignment with the companys visual identity across all touchpoints.

Product Packaging Design

• Conceptualize and create innovative packaging designs that resonate with the target audience. • Collaborate with product teams to ensure designs meet functional and aesthetic requirements. • Stay updated on packaging trends and sustainability practices.

Web Graphics

• Design high-quality web banners, promotional graphics, and other digital assets.

• Optimize designs for responsive and fast-loading web experiences.

• Collaborate with developers to ensure accurate implementation of designs.

• Social Media Post Designs

• Create engaging and visually striking social media posts, carousels, and stories.

• Tailor designs for different platforms, maintaining brand consistency.

• Collaborate with the marketing team to align designs with campaign objectives.

Web UX/UI Design

• Design user-friendly, aesthetically pleasing, and intuitive web interfaces.

• Create wireframes, prototypes, and high-fidelity designs for web and mobile platforms using tools like Adobe XD or Figma.

• Work closely with developers to translate designs into functional user experiences.

Required Skills and Qualifications

• Experience: Minimum of 2+ years in graphic design, branding, or related fields.

• Skillset:

• Branding and Visual Identity

• Social Media Design

• Web Design (UX/UI)

• Technical Proficiency:

• Adobe Creative Suite (Photoshop, Illustrator, InDesign, XD)

• Figma

• Corel Draw

• Strong understanding of typography, color theory, and design principles.

• Ability to manage multiple projects and deliver under tight deadlines.

• A strong portfolio showcasing diverse design projects across branding, social media, web, and packaging.

Preferred Qualifications

• Experience with motion graphics or video editing tools is a plus.

• Familiarity with HTML/CSS for better collaboration with developers.

• Knowledge of current trends in design and technology.