Graphic Designer

Role Overview: As a Graphic Designer at our company, you will play a crucial role in creating impactful visual assets for both print and digital media. Your primary focus will be designing marketing collaterals such as brochures, flyers, banners, standees, event signage, and digital creatives for social media and campaigns. You must have a strong understanding of brand identity, visual hierarchy, and lead-generation design principles to effectively convert marketing objectives into visually appealing creatives. Key Responsibilities: - Utilize your expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma for design execution and collaboration. - Design marketing collaterals for both print and digital media, ensuring consistency, storytelling, and creativity. - Create digital creatives for social media campaigns that resonate with the target audience. - Develop a portfolio showcasing your work across various mediums and demonstrating your ability to deliver impactful visuals. - Work in a B2C product company, preferably in the fintech sector, to align design strategies with the company's branding and marketing goals. Qualifications Required: - 1+ years of experience in graphic design within B2C companies, with a focus on both print and digital media. - Proven experience in designing marketing collaterals and digital creatives for social media and campaigns. - Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma for design execution and collaboration. - Strong understanding of brand identity, visual hierarchy, and lead-generation design principles. - A portfolio that showcases consistency, storytelling, and creativity in both print/event assets and digital/social creatives. (Note: The job description does not include any additional details about the company),