Graphic Designer & Digital Marketing Executive

Company Overview:

At VSL Marine Technology, we are dedicated to revolutionizing the marine industry through advanced digital solutions. We pride ourselves on our commitment to innovation, sustainability, and operational excellence. Our solutions are not just about enhancing business efficiency but also about driving a significant reduction in carbon emissions, contributing to a greener future.

Based in Mumbai, VSL Marine Technology operates with a dynamic and diverse team, fostering an inclusive and collaborative work environment.

Job Summary:

As a graphic designer at VSL Marine Technology, your role includes creating elements for the project. This may be of a technical nature and hence developing a sound understanding of the various technical components used is required.

You must have experience with Adobe Photoshop, Adobe Illustrator and After Effects and willing to learn new tools/software as the project requires.

Key Responsibilities:

• Manage and grow the company's LinkedIn presence with regular, relevant, and impactful content.
• Design engaging graphics and infographics for social media, with an understanding of technical subject matter.
• Work collaboratively with operations, product, and technical teams to ensure design consistency and fulfil project requirements.
• Develop creative concepts for LinkedIn, Instagram, web layouts, and digital media and maintain our social media presence.
• Create posting calendars, schedule content, track and improve metrics related to reach, impressions.
• Support digital marketing strategy, website content and write effective social media captions.
• Execute and monitor Meta Ads, LinkedIn Ads, and Google Ads campaigns.
• Manage and optimize campaigns on various platforms, including Google Analytics, Facebook Ads, and LinkedIn Ads.
• Contribute digital marketing initiatives as needed.

Qualifications & Skills:

• Bachelor's degree or Master's degree.
• 1-3 years of experience in graphic designing or related field.
• Graphic Designing.
• Proficiency in Adobe Photoshop, Illustrator, and After Effects.
• Microsoft PowerPoint.
• Willingness to understand technical project elements to design relevant creatives.
• Prior experience in managing corporate LinkedIn account is a plus.

Application Process:

Interested candidates are encouraged to apply by submitting their resume, portfolio and a cover letter detailing their relevant experience and motivation for the role.