Google Ads & SEO Executive

1 - 2 years

1 - 2 Lacs

Posted:15 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role & responsibilities

  • Create a list of target SEO keywords for each product and work with content writers in editing existing and uploading new listings.
  • Conduct competitor keywords and backlinks analysis
  • Consistently keep creating backlinks through other available resources.
    Design an automated Email strategy and work with the team in designing those emails.
  • To comprehend and understand the latest Google algorithm updates and ensure that they are followed for all the client and in-house websites.
  • Monitoring current Google Ads performance
  • Review the results of Google Ads targeting
  • Launch a new online campaign
  • Optimising campaigns
  • Offer recommendations
  • Selecting keyword match types and reviewing search queries

Preferred candidate profile

  • Should have a very good understanding of keyword tools like Google Keyword Planner, Ahrefs and Moz.
  • The candidate should be capable enough to understand the client's requirements and come up with a media plan to achieve the same.
  • A candidate should have a fair understanding of Google Analytics and should also possess a certification from Google for the same.
  • Should know about on-page and off-page SEO.

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