Godrej Locks | E-Commerce | Manager

Key Result Areas

1. Managing the E-commerce Platform

• Achievement of expected NBS from preferred partners on a monthly basis (Clicktech / Retail EZ / Alfa)
• Maintaining market hygiene: MRP & MOP
• Working capital management:
• Timely collection of payment and account reconciliation

2. Product Segment Wise Campaign Creation

• Developing targeted AMS (Amazon Management Services) campaigns for key product segments
• Identifying and segmenting key product offerings to target specific customer groups
• Developing distinct AMS campaigns for each product segment to maximize relevance and impact
• Crafting compelling ad copy and creative assets tailored to each product segment and campaign objective
• Assigning budget to each campaign to ensure effective resource allocation and ROI optimization

3. Customer Centricity

• Ensuring customer centricity through continuous improvement of RSI scores
• Reviewing monthly RSI scores to identify areas of strength and weakness
• Identifying key action items to address gaps and improve customer satisfaction
• Executing changes to processes, products, or services to enhance customer experience
• Monitoring and analyzing the impact of changes on RSI scores and customer satisfaction

4. Monitoring and Improving ROAS of Marketing Investment

• Tracking and monitoring ROAS
• Analyzing data and optimizing campaigns
• Reallocating budget to top-performing campaigns
• Reviewing ROAS performance and planning strategically

5. Organizational Imperatives

• People Development:
• Fostering the growth and development of team members and subordinates
• Process Adherence & Compliance:
• Providing active support to all company-wide processes and initiatives such as Safety, Business Excellence, CII Clusters, IMS, etc.
• Preparing risk mitigation plans for identified risks
• Internal statutory audits and closures of audit findings on time
• L3 process improvement initiatives