Freelance Art Director - DIGITAL

Job Title:

Location: Lower Parel, Mumbai (this is not a remote opportunity)

Type:

About the Role

We are looking for a creative Freelance Art Director to partner with our Creative teams, working closely with the ACD Art. You'll bring strong visual storytelling skills, sharp digital instincts, and the ability to translate concepts into compelling campaigns, products, and experiences. This role is ideal for someone who enjoys working at the intersection of creativity and technology, and can independently lead art direction across multiple projects.

Key Responsibilities

• Lead the visual direction for digital-first campaigns and branded content.
• Collaborate with copywriters, designers, developers, and strategists to bring ideas to life.
• Create style guides, moodboards, and design systems that ensure consistency across platforms.
• Oversee the design processfrom ideation to executionensuring high-quality output.
• Experiment with AI tools, emerging tech, and new formats to enhance creativity.
• Direct photo/video shoots and post-production (when required).
• Present creative ideas and executions to internal teams and clients with clarity and confidence.

Requirements

• 4+ years of experience in digital or integrated creative agencies.
• Strong portfolio showcasing digital campaigns, interactive work, and technology-led projects.
• Proficiency in Adobe Creative Suite, Figma, and familiarity with motion/3D design tools is a plus.
• Ability to translate complex ideas into simple, impactful visuals.
• Comfort working on tight timelines and managing multiple deliverables.
• Understanding of digital trends, social media culture, and tech integrations.
• Collaborative spirit with a hands-on approach.