English Subject Matter Expert and SEO Content Writer

3 - 5 years

4 - 6 Lacs

Posted:16 hours ago| Platform: Naukri logo

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About Us

K12 techno Solutions is a fast-growing, premium K-12 education brand with branches across India. We are on a mission to redefine how students experience learning, with a strong focus on clarity, quality, and SEO-first content that ranks and performs. We're building a high-quality educational platform that blends academic excellence with digital-first thinking.

Role Overview

We are looking for a Subject Matter Expert in English who also brings strong expertise in SEO-driven content writing. This role involves creating high-quality, curriculum-aligned English learning content - from grammar and vocabulary to comprehension and writing skills - optimized for digital platforms and search engines.

You'll be the go-to person for English content across the site and will work closely with a team of designers, editors, and SEO strategists to deliver top-tier educational content.

Key Responsibilities

English Content Development

  • Develop grammar lessons, comprehension passages, vocabulary lists, writing prompts, and more.
  • Write engaging and educational content for Grades 112, aligned with national curricula.
  • Include exercises, examples, usage contexts, and topic breakdowns.

SEO & Organic Content Strategy

  • Perform keyword research around English learning topics and student search behavior.
  • Optimize all content for on-page SEO: headings, meta descriptions, readability, internal linking, etc.
  • Create pillar pages and clusters for grammar, literature, reading, and writing sections.

Editing, QA & Review

  • Collaborate with editors for grammatical and structural quality.
  • Peer-review content created by other writers or freelancers.
  • Maintain consistency in tone, readability, and pedagogical flow.
  • Review and mentor junior writers/content creators (if applicable).

Required Skills & Experience

Educational Qualification

  • Bachelors / Master’s in English, Education, Linguistics, or related field.
  • Experience teaching or creating English content for K–12 is preferred.

Writing & SEO Expertise

  • 4+ years in educational content writing with SEO exposure.
  • Proven track record in creating English-learning content that ranks.
  • Deep understanding of search intent, readability metrics, and content UX.

Tools & Workflow

  • Familiarity with CMS platforms (e.g., WordPress), Google Docs, Sheets, Copyscape, Grammarly, etc.
  • Exposure to content workflow/project management tools (e.g., Notion, Trello, Asana).

Content Authenticity & Quality Standards

  • Content must be human-created and pedagogically accurate. While AI tools (like ChatGPT or Jasper etc) can be used for ideation or support, final content must not be AI-generated or AI-dependent.
  • All content will undergo strict quality checks to ensure accuracy, originality, and compliance with academic standards

Nice to Have

  • Experience writing for global English exams (IELTS, TOEFL, SAT).
  • Creative writing, storytelling, or scriptwriting for educational videos.
  • Familiarity with AI tools for idea generation and outline building.

What You’ll Get

  • Opportunity to shape the learning ecosystem for thousands of students.
  • A collaborative, innovation-driven environment with a passionate team of educators and technologists.
  • Competitive compensation

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