Job
Description
About the job: Key responsibilities: 1. Develop and manage end-to-end email marketing campaigns, including planning, segmentation, scheduling, and performance analysis. 2. Create engaging email content, subject lines, and call-to-actions in line with brand voice and campaign objectives. 3. Segment and manage subscriber lists to ensure targeted and relevant communications. 4. Monitor and optimize email deliverability, open rates, click-through rates (CTR), and conversion rates. 5. Conduct A/B testing on email elements to maximize performance. 6. Collaborate with design, content, and product teams to ensure cohesive campaign messaging. 7. Maintain email marketing calendar to align with product launches, events, promotions, and other initiatives. 8. Ensure compliance with data protection regulations (e.g., GDPR, CAN-SPAM). 9. Analyze campaign performance using tools like Google Analytics, HubSpot, Mailchimp, etc., and report findings with actionable insights. 10. Continuously seek opportunities to improve campaign performance and subscriber engagement. Who can apply: Only those candidates can apply who: have minimum 1 years of experience are from Ahmedabad only Salary: ₹ 2,00,000 - 2,50,000 /year Experience: 1 year(s) Deadline: 2025-06-15 23:59:59 Other perks: Informal dress code, 5 days a week, Free snacks & beverages Skills required: Email Marketing About Company: Since 2017, OTFCoder has been working with multiple clients to deliver comprehensive digital solutions using the Laravel framework across various industries. From its inception, the company has been founded on the core principle of developing and implementing innovative ideas that drive progress for clients and enrich lives through enterprise solutions. We assist organizations in combating the detrimental impact of complexity and creating new avenues for innovation and growth by offering software solutions for website development, integration of third-party APIs, mobile application development, ERP solutions, e-commerce solutions, CMS solutions, and marketing solutions using PHP.
