Job
Description
We are looking for a results-driven Email Marketer to lead and execute targeted email campaigns that drive engagement, conversions, and long-term customer relationships. This role will suit someone who thrives in a fast-paced marketing environment and is passionate about performance-based outreach and personalisation. You will be responsible for planning, creating, testing, and analysing outbound email campaigns across multiple segments. A strong grasp of customer segmentation, performance metrics, and creative messaging is essential. Responsibilities · Plan, write, and send targeted email campaigns to cold and warm lists using advanced tools and sequences · Maintain and optimise email deliverability, sender reputation, and open/click-through rates · Monitor and report on campaign performance metrics (CTR, open rate, bounce rate, conversions) · Continuously test email templates, subject lines, timing, and audience segments for maximum ROI · Conduct detailed data mining to build accurate and qualified prospect lists · Maintain database hygiene, deduplication, and proper tagging · Work closely with the sales and content teams to align messaging and lead generation objectives · Ensure all emails are compliant with GDPR and email marketing best practices Bonus Points · Previous hands-on experience using Apollo.io for outbound campaigns and contact discovery · Proven record of driving lead generation through cold outreach · Experience in scraping, filtering, and segmenting large datasets for targeting Skills and Requirements · 2+ years experience in email marketing, outreach, or B2B lead generation · Strong copywriting skills tailored for direct response and personalisation · Proficiency with email marketing platforms and automation tools · Excellent attention to detail and analytical skills · Familiarity with CRMs and list-building tools · Understanding of GDPR and international email compliance standards Why Join Us · Competitive salary with performance-based growth · Opportunity to work in a flexible, digital-first team · Be part of a results-oriented culture where your ideas drive impact · Access to premium tools and ongoing professional development Job Types: Full-time, Permanent Pay: ₹40,000.00 - ₹80,000.00 per month Benefits: Paid sick time Paid time off Schedule: UK shift Work Location: In person
