E Commerce Manager

Position

Experience

About Cookie Man

Cookie Man India is a premium bakery brand known for its fresh, gourmet cookies inspired by Australian recipes. With a strong retail footprint and growing digital presence, we are committed to delighting customers with top-quality products both offline and online.

Role Overview

We are seeking a seasoned Ecommerce Manager to lead and scale our digital business. This individual will be responsible for managing the D2C website, marketplace operations, digital marketing initiatives, and the overall ecommerce P&L. The ideal candidate should have a strong FMCG/D2C background with proven success in driving ecommerce growth and managing cross-functional teams.

Key Responsibilities

1. D2C & Marketplace Strategy

• Develop and execute the ecommerce roadmap across Cookie Mans website and leading marketplaces (Amazon, Flipkart, etc.)
• Manage end-to-end P&L responsibility for the ecommerce business
• Identify growth opportunities and implement initiatives to drive traffic, conversions, and revenue

2. Website & Platform Management

• Oversee website functionality, UX/UI improvements, and platform integrations (payment, logistics, CRM)
• Ensure high uptime, smooth customer journeys, and mobile responsiveness
• Work with agencies/tech partners to enhance site performance and analytics

3. Digital Marketing & Campaigns

• Lead performance marketing (Google, Meta, affiliate, etc.) and organic strategies (SEO, content, email, etc.)
• Collaborate with creative teams to plan and execute product launches, festive campaigns, and influencer-led initiatives
• Analyze campaign ROI and adjust strategies based on insights

4. Operations & Customer Experience

• Optimize ecommerce logistics, delivery timelines, and packaging with the operations team
• Ensure a seamless post-purchase experience, including returns, refunds, and customer service coordination
• Maintain high customer satisfaction and brand standards online

5. Team & Vendor Management

• Manage ecommerce team, digital partners, and third-party vendors
• Ensure timely execution, quality control, and strategic alignment across all ecommerce touch points.

If the above JD seems suitable, can send their CV to this mail ID: lakshmi.priya@cielhr.com