Digital PR Specialist

Job Description: You will be responsible for designing digital media campaigns that are aligned with business goals. Your role will involve coordinating the creation of digital content such as website, blogs, press releases, and podcasts. You will manage end-to-end digital projects and establish the company's web presence to boost brand awareness. Additionally, you will maintain a strong online company voice through social media, and liaise with Marketing, Sales, and Product development teams to ensure brand consistency. You will also be expected to suggest and implement direct marketing methods to increase profitability, monitor ROI and KPIs, and stay up-to-date with digital media developments. Key Responsibilities: - Design digital media campaigns aligned with business goals - Coordinate the creation of digital content (e.g. website, blogs, press releases and podcasts) - Manage end-to-end digital projects - Establish the company's web presence to boost brand awareness - Maintain a strong online company voice through social media - Liaise with Marketing, Sales, and Product development teams to ensure brand consistency - Suggest and implement direct marketing methods to increase profitability - Monitor ROI and KPIs - Stay up-to-date with digital media developments Qualifications Required: - Bachelor's degree in Marketing, Communications, or related field - Proven experience in digital marketing - Strong understanding of digital media platforms and trends Please note that the job types for this position are full-time, permanent, and suitable for freshers. The benefits include Provident Fund, and the work schedule may involve day shift, morning shift, and rotational shift. Additionally, there is a yearly bonus provided. The work location is in person.,