Digital Media Strategist - Social

Digital Media Strategist

3+ years of experience in digital marketing

Key Responsibilities

• Strategic Campaign Design

  : Develop integrated digital strategies that combine content, storytelling, and engagement across social platforms and digital touchpoints (email, content partnerships, online communities, etc.).

• Cultural Awareness & Worldview

  : Infuse campaigns with global trend insights, cultural intelligence, and awareness of what drives conversations in today’s digital landscape.

• Content Ecosystem Management

  : Collaborate with creative teams to craft compelling digital content—ranging from social posts to long-form storytelling, community-led initiatives, and influencer collaborations.

• Community & Account Leadership

  : Manage brand presence across multiple platforms, building loyal communities while ensuring tone, voice, and aesthetics stay consistent.

• Analytics & Impact Measurement

  : Track KPIs, interpret data, and convert insights into refined strategies—telling the story behind the numbers, not just reporting them.

• Client & Stakeholder Advisory

  : Serve as a strategic partner to clients, advising on digital approaches that align with brand goals and market opportunities.

• Innovation & Experimentation

  : Stay ahead of platform updates, emerging formats, and new engagement models—bringing a forward-thinking mindset to every campaign.

Requirements

• Experience

  : 3+ years in Digital Marketing with a strong background in content-led, social-first, and community-driven strategies (not SEO/SEM-heavy).

• Digital Fluency

  : Deep knowledge of social and digital ecosystems, cultural shifts, and consumer behavior online.

• Tools & Analytics

  : Proficiency in social and digital management platforms (Meta Business Suite, Hootsuite, Sprout, Buffer, analytics dashboards, etc.).

• Strategic Thinking

  : Ability to craft big-picture strategies while managing the details of execution.

• Communication & Storytelling

  : Strong presentation and client management skills, with the ability to turn complex insights into simple, engaging narratives.

• Creative Mindset

  : A sophisticated thinker who blends creativity, analytical rigor, and cultural intelligence to solve brand challenges.