Digital Marketing

We have opening for Digital Marketing Specialities with one of our clients based at Bangalore

What we are looking

Experience: 2-4 years in a highly technical analytics role (e.g., Marketing Analyst, Web Analyst, Data Analyst, or MarTech Engineer).

Expert-Level Tooling (Non-Negotiable):

GA4: You know it inside and out, from the event-based data model to the BigQuery export.

Google Tag Manager (GTM): You are a power user.

MMPs: Deep, hands-on experience with Appsflyer, Branch, or a similar mobile measurement partner.

Server-Side Tagging: Proven experience implementing and managing ssGTM.

Expert-Level Technical Skills (Non-Negotiable): SQL: You can write complex joins, window functions, and CTEs in your sleep. Python: You are proficient in Python and its data analysis libraries (e.g., Pandas) for analysis and scripting

MarTech Acumen: Deep understanding of the modern MarTech landscape, including the interplay between CDPs, MMPs, analytics platforms, and ad networks. Strong familiarity with the Shopify ecosystem, its data layer, and tracking capabilities.

Collaborative Mindset: Proven experience working with data science teams; comfortable discussing data requirements for modeling and segmentation. Meticulous Attention to Detail: You are driven to solve data discrepancies. Strong Communicator: You can explain complex technical topics (like server-side tagging or audience modeling) to non-technical marketing stakeholders.

Bonus Point

Direct experience with a Customer Data Platform (CDP) like Segment.

Experience with data visualization tools (Looker Studio, Tableau, Power BI).

Role & responsibilities