Digital Marketing Specialist

5 - 8 years

5 - 7 Lacs

Posted:None| Platform: Naukri logo

Apply

Work Mode

Work from Office

Job Type

Full Time

Job Description

Job Title: Sr. Executive Digital Marketing Specialist

  • Plan, execute, and optimize digital marketing campaigns across search engines, email, and social media platforms.
  • Drive SEO efforts to improve organic rankings, increase website traffic, and enhance keyword performance.
  • Manage and optimize paid campaigns on Google Ads and other platforms.
  • Monitor and analyze website performance using

    Google Analytics

    ,

    Google Search Console

    ,

    Semrush

    , and other tools to generate actionable insights.
  • Collaborate with business development teams to align digital campaigns with lead generation goals.
  • Create and manage targeted email marketing campaigns using

    MailChimp

    , including list segmentation, A/B testing, and performance reporting.
  • Manage company website content and structure using

    WordPress

    , ensuring consistent UX and SEO best practices.
  • Develop and manage engaging social media campaigns to boost online presence and brand visibility.
  • Track KPIs, prepare performance reports, and suggest improvements based on analytics.
  • Keep up to date with the latest digital marketing trends, algorithm changes, and best practices.

Required Skills & Qualifications:

  • 5+ years of proven experience in digital marketing roles.
  • Proficiency in

    SEO

    ,

    SEM

    ,

    Google Analytics

    ,

    Google Search Console

    ,

    Semrush

    , and

    MailChimp

    .
  • Strong understanding of

    content optimization

    ,

    email marketing

    , and

    digital performance metrics

    .
  • Hands-on experience with

    WordPress

    , including basic website editing and page building.
  • Familiarity with social media management tools and campaign planning.
  • Analytical mindset with strong reporting skills.
  • Excellent communication and collaboration abilities.

Mock Interview

Practice Video Interview with JobPe AI

Start Job-Specific Interview
cta

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.

Job Application AI Bot

Job Application AI Bot

Apply to 20+ Portals in one click

Download Now

Download the Mobile App

Instantly access job listings, apply easily, and track applications.

coding practice

Enhance Your Skills

Practice coding challenges to boost your skills

Start Practicing Now
Vimta Labs logo
Vimta Labs

Laboratory Services

Hyderabad

RecommendedJobs for You