Digital Marketing Specialist (Social Media)

3 - 4 years

3 - 6 Lacs

Posted:19 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job Role & Responsibilities:

  • Plan, execute, and optimize social media campaigns across platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
  • Create, curate, and manage engaging and brand-relevant content.
  • Monitor, analyze, and report social media performance using analytics tools.
  • Collaborate with the marketing team to align social media strategies with overall brand goals.
  • Stay updated with the latest social media trends, algorithms, and best practices.

Required Skills:

  • Proven experience in social media marketing/digital marketing roles.
  • Strong knowledge of social media platforms, algorithms, and advertising tools.
  • Hands-on experience with content creation, scheduling, and community management.
  • Proficiency in social media analytics and reporting.
  • Creative mindset with excellent communication skills.

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