Digital Marketing Specialist

Maven Silicon

3 - 5 years

6 - 9 Lacs

bengaluru

Posted:1 week ago| Platform:

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Skills Required

google ads meta ads ppc facebook ads ppc campaigns bing ads pay per click performance marketing

Work Mode

Work from Office

Job Type

Full Time

Job Description

Role Overview

hands-on performance marketer

individual contributor role

Key Responsibilities

Own performance marketing execution across
Google Ads, Meta Ads, and LinkedIn Ads
.
Drive
lead generation at scale
, with clear accountability for CPL, lead quality, and funnel performance.
Manage and validate
tracking and measurement
(GA4, pixels, events, attribution).
Build
clear, decision-ready reports
and share insights with marketing and business leadership.
Continuously test and optimise creatives, audiences, budgets, and landing journeys.
(Good to have) Support
video-led campaigns
and programmatic initiatives where relevant.

Requirements

3 - 5+ years of hands-on experience
in performance marketing.
Strong background in
lead-generation businesses
(education preferred; insurance, fintech, real estate, etc. also relevant).
Proven experience with
Google Ads, Meta Ads, LinkedIn Ads, and GA4
.
Strong analytical skills and comfort working with performance data.
Clear understanding of
attribution, tracking setups, and conversion measurement
.
(Good to have) Experience with
video ads
and/or
DV360
.

What to Expect

High ownership, high accountability, and
no layers between you and decision-makers
.
A role that requires rolling up your sleeves—but offers
faster learning and visibility
than more structured environments.
A chance to shape how performance marketing is done at Maven Silicon, not just run campaigns.

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