Digital Marketing Specialist (Lead Generation & SEO)

2 - 7 years

4 - 9 Lacs

Posted:11 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Digital Marketing Specialist (Lead Generation SEO)
We are seeking an experienced and results-driven Digital Marketing Specialist to join our team. The ideal candidate should have a strong background in lead generation and Search Engine Optimization (SEO), coupled with proven experience in market research and collaboration across marketing teams. This role will play a pivotal part in driving the organization s digital marketing strategies to meet business objectives.

Key Responsibilities:

1. Lead Generation
2. Search Engine Optimization (SEO)
  • Conduct in-depth keyword research to optimize website content and blogs for improved search rankings.
  • Implement and manage on-page and off-page SEO strategies.
  • Monitor and analyze website performance using tools like Google Analytics, SEMrush, or similar platforms.
  • Collaborate with content creators to ensure SEO best practices are followed and integrated into marketing materials.
3. Market Research and Data Analysis
4. Collaboration and Reporting

Qualifications and Skills

  • Bachelor s degree in Marketing, Business Administration, or a related field.
  • Minimum of 2 years of experience in digital marketing, with a focus on lead generation and SEO.
  • Hands-on experience with email marketing, CRM tools, and campaign management platforms.
  • Strong analytical skills with the ability to interpret data and deliver actionable insights.
  • Excellent communication and interpersonal skills.
  • Opportunity to work with a dynamic team in a growth-driven environment.
  • Hands-on exposure to innovative digital marketing tools and strategies.
  • Competitive compensation package with opportunities for professional growth.
If you are passionate about digital marketing and have a proven track record in lead generation and SEO, we would love to hear from you!

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