Digital Marketing Expert

About the Role:

We are looking for a highly skilled and versatile Digital Marketing Expert to join our team. The ideal candidate will combine expertise in SEO, graphic design, UI/UX, video editing, and web development to deliver creative campaigns, optimize online presence, and enhance user engagement across digital platforms.

Key Responsibilities:

SEO & Website Optimization

• Develop and execute SEO strategies to improve website traffic and search engine rankings.
• Conduct keyword research, technical audits, on-page/off-page optimization.
• Track performance using Google Analytics, Search Console, and other tools.

Graphic Design

• Create engaging visuals for social media, ads, websites, and marketing campaigns.
• Ensure brand consistency across all designs and platforms.

UI & UX Design

• Improve user journeys on websites and landing pages to boost engagement and conversions.
• Conduct user research, wireframing, and prototyping using tools like Figma or Adobe XD.

Video Editing

• Edit and produce promotional videos, reels, and content for social media/ads.
• Add motion graphics, effects, and branding elements to enhance video quality.

Web Development

• Manage and maintain company websites (WordPress or custom-built).
• Implement landing pages, website updates, and ensure mobile-friendly responsiveness.
• Collaborate with teams to integrate SEO and UX best practices into development.

Requirements:

• Proven experience as a Digital Marketing Expert or similar role.
• Strong knowledge of SEO tools (Ahrefs, SEMrush, Google Analytics, etc.).
• Proficiency in design tools (Photoshop, Illustrator, Canva, etc.).
• Experience in UI/UX design (Figma, Adobe XD, Sketch, etc.).
• Skilled in video editing software (Adobe Premiere Pro, After Effects, Final Cut Pro, etc.).
• Hands-on experience with web development (WordPress, HTML, CSS, JavaScript).
• Ability to manage multiple projects and deliver high-quality work on time.

Job Type: Full-time

Ability to commute/relocate:

• Trivandrum, Kerala: Reliably commute or planning to relocate before starting work (Preferred)

Work Location: In person