Digital Marketing Executive

Digital Marketing Executive (Entry Level)

Key Responsibilities:

• Create and manage content for social media posts, email marketing, and website updates.
• Support SEO efforts including keyword research, on-page optimization, and link-building activities.
• Create engaging marketing posts in Canva.
• Conduct market research and competitor analysis to identify new marketing opportunities.
• Develop, schedule, and monitor

  email marketing campaigns

  for lead nurturing and customer engagement.
• Support

  lead generation activities

  through social media, website inquiries, and marketing databases.
• Maintain and update the company's website and digital presence.
• Assist in planning and executing digital marketing campaigns across various platforms (Google, LinkedIn, Instagram, Facebook, etc.).
• Track and report campaign performance metrics (traffic, leads, engagement, conversions).
• Assist in managing Google Ads, Meta Ads, and other paid campaigns under supervision.
• Support overall brand communication and promotional activities.

Qualifications and Skills:

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Basic understanding of digital marketing tools and platforms (Google Ads, Analytics, SEO, Meta Business Suite).
• Good communication and writing skills.
• Creative thinking with attention to detail.
• Familiarity with social media trends and online marketing channels.
• Proficiency in MS Office (Excel, PowerPoint, Word).
• Ability to work in a fast-paced environment and meet deadlines.

Preferred (Not Mandatory):

• Certification in Digital Marketing
• Knowledge of Canva or any basic design/editing tool.
• Experience (internship or project) in managing social media or marketing campaigns.

Key Attributes:

• Eagerness to learn and grow in the marketing field.
• Team player with a proactive attitude.
• Strong analytical and problem-solving skills.
• Good time management and multitasking ability.