Digital Marketing Executive

Digital Marketing Executive (Facebook & Google Ads)

Location: Kota / Remote

Experience Required: 1–2 Years

Employment Type: Full-time

Key Responsibilities

• Plan, create, and manage Facebook Ads & Google Ads campaigns for our software products.
• Conduct keyword research, audience targeting, and competitor analysis.
• Monitor and optimize ad campaigns to ensure maximum ROI.
• Write compelling ad copies and coordinate with the design team for creatives.
• Track, analyze, and report campaign performance using analytics tools.
• Suggest strategies to scale campaigns and reduce CAC (Customer Acquisition Cost).
• Stay updated with the latest trends, updates, and best practices in paid advertising.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field (preferred, not mandatory).
• 1–2 years of hands-on experience in running and optimizing Facebook Ads & Google Ads.
• Strong understanding of campaign structures, audience targeting, bidding strategies, and conversion tracking.
• Knowledge of Google Analytics, Tag Manager, and Pixel setup.
• Ability to analyze data and derive insights for optimization.
• Good communication skills and a results-driven mindset.
• Experience with SaaS / software products marketing is a plus.

Job Types: Full-time, Permanent

Pay: ₹10,000.00 - ₹25,000.00 per month

Benefits:

• Flexible schedule
• Work from home

Ability to commute/relocate:

• Shrinathpuram, Kota, Rajasthan: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

• This is an immediate hiring requirement, therefore you are expected to join on an immediate basis.

Education:

• Bachelor's (Required)

Experience:

• Digital marketing: 1 year (Required)
• Facebook Advertising: 1 year (Required)
• Google Ads: 1 year (Required)

Location:

• Shrinathpuram, Kota, Rajasthan (Required)

Shift availability:

• Day Shift (Preferred)

Work Location: In person