Digital Marketing Executive

Job Description

About Agile Labs: Agile Labs is a leading provider of innovative enterprise software solutions. With our robust low-code/no-code platform, we empower businesses to build customized applications quickly and cost-effectively. We’re seeking a driven and skilled Digital Marketing Executive who excels in strategic marketing channels like LinkedIn marketing, email campaigns, and paid advertising —excluding typical social media platforms. Key Responsibilities: LinkedIn Marketing Plan and execute LinkedIn campaigns to generate B2B leads and enhance brand presence. Utilize LinkedIn Sales Navigator and related tools to connect with industry decision-makers. Grow and manage the company’s LinkedIn presence and assist in leadership branding initiatives. Email Marketing Design, implement, and optimize email campaigns focused on engagement, lead nurturing, and conversions. Maintain and segment email lists effectively using tools like Mailchimp, Zoho Campaigns, or HubSpot. Track campaign metrics and use insights for continuous improvement. Paid Campaigns Strategize and manage paid campaigns across platforms like Google Ads and LinkedIn Ads. Conduct A/B testing, monitor campaign performance, and manage budgets and ROIs. Coordinate with design and content teams for ad creatives and landing pages. Marketing Analytics & Coordination Use tools like Google Analytics, HubSpot, and CRM platforms to evaluate digital marketing effectiveness. Prepare performance reports with actionable insights. Collaborate with internal teams to align marketing efforts with business goals. Required Skills & Experience: Minimum 4 years of proven digital marketing experience. Expertise in LinkedIn B2B marketing, email marketing, and paid campaign management . Familiarity with tools such as Google Ads, LinkedIn Campaign Manager, Mailchimp/Zoho Campaigns, HubSpot, and Google Analytics. Strong communication and analytical skills. Ability to work independently and take ownership of results. Preferred Candidate Profile: Experience in B2B marketing or enterprise SaaS solutions is a strong plus. Knowledge of basic HTML/CSS for email template customization is an added advantage. Why Join Agile Labs? Work with a forward-thinking tech company revolutionizing enterprise software. Be part of a collaborative, innovation-driven culture. Gain exposure to a wide range of marketing tools and B2B strategies. Grow your career with continuous learning and professional development. Job Types: Full-time, Permanent Pay: Up to ₹30,000.00 per month Schedule: Day shift Education: Bachelor's (Required) Experience: Digital marketing campaign: 1 year (Required) Digital marketing: 1 year (Required) Social media marketing: 1 year (Required) Content marketing: 1 year (Required) Email marketing: 1 year (Required) LinkedIn marketing: 1 year (Required) Paid campaigns: 1 year (Required) Location: Bengaluru, Karnataka (Required) Work Location: In person