Digital Marketing

Role Overview: As a Digital Marketing Specialist, your main responsibility will be to plan and execute all digital marketing strategies, which include SEO/SEM, email marketing, and social media campaigns. You will be in charge of identifying trends and insights to enhance campaign performance and ensuring the delivery and optimization of email/marketing creative. Your role will also involve executing digital marketing campaigns across different channels, monitoring campaign budget and performance, and developing campaigns on Facebook and Instagram to generate leads and drive sales. Key Responsibilities: - Plan and execute digital marketing strategies, such as SEO/SEM, email marketing, and social media campaigns - Identify trends and insights to optimize campaign performance - Manage email/marketing creative, delivery, and optimization - Coordinate with content and creative teams for campaign launches - Perform keyword and competitor analysis for on-page and off-page activities - Build and maintain a strong social media presence with engaging content - Conduct marketing research and statistical analysis - Create digital campaigns targeting specific audiences for maximum engagement and motivation Qualifications Required: - Proficiency in data analysis, content creation, SEO/SEM, CRM, and communication skills - Basic design skills for creating engaging social media content - Experience in outbound and inbound marketing tools such as Google Adwords, Facebook Ads, and SEO,