Posted:1 month ago| Platform: Linkedin logo

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Job Type

Full Time

Job Description

Job Title: PPC Specialist

Location:

Experience Required:

Salary Range:

Department:


About the Role:

PPC Specialist


Key Responsibilities:

  • Manage and optimize PPC campaigns

    across platforms like Google, Facebook, and LinkedIn.
  • Conduct keyword research and create compelling ad copy

    to attract targeted traffic.
  • Monitor performance metrics

    and adjust bids, targeting, and creatives to meet campaign goals.
  • Optimize landing pages and run A/B tests

    to improve conversions and Quality Score.
  • Track results and manage budgets

    using tools like Google Analytics to maximize ROI.

Requirements:

  • Proficiency with Google Ads and Facebook Ads Manager.
  • Strong understanding of CPC, CTR, CPA, ROAS, and conversion tracking.
  • Familiarity with tools like Google Analytics, SEMrush, or similar.


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