Digital Content Creator - Legal Domain

MANDATORY

THE ROLE

• Each year the firm produces a substantial amount of digital content to promote the legal expertise and the brand of the firm nationally and internationally
• The Legal Content Creator is part of a small team that is responsible for Project Managing Planning, Production, Distribution and Analytics for Videos, Webinars, and other Digital Marketing products
• The KPIs of the incumbent are based on the number and quality of products produced and the level of audience satisfaction achieved
• The Digital Content team is supported by Graphic Designers, Digital Marketing Professionals and IT Experts, who provide shared services across the firm

JOB RESPONSIBILITIES

• Conceptualize and create Videos, Webinars, and other Digital Marketing products to promote the expertise and brand of the firm nationally and internationally
• Ensure the Quality of the Legal Content adheres to the highest standards benchmarked at the organisation level
• Project manage the production of Videos, Webinars, and other Digital Marketing products, in Live as well as in Recorded format
• Project manage the Distribution and Dissemination of Recorded Videos, Webinars, and other Digital Content to specific contact groups and general audience, in the Right Format and through the Right ChannelsReview and report the performance analytics of the published content

CANDIDATE PROFILEEDUCATION AND PRIOR EXPERIENCE

• More than 3 years post graduate experience working in Digital Marketing field, preferably in a professional services firm
• Experience as a lawyer in Corporate Legal Practice or Law Firms, who demonstrates an interest and relevant skills in Digital Marketing, and a willingness to undertake further studies and training in the field of Digital Marketing
• Bachelor of Laws (LLB), providing a strong foundation in legal principles, regulatory frameworks and analytical reasoning
• Undergraduate Qualification in Marketing (Optional)

Qualification

Post Qualification Experience

Reporting to