Digital Campaign & Ecommerce Specialist

2 - 4 years

2 - 3 Lacs

Posted:None| Platform: Naukri logo

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Job Type

Full Time

Job Description

  • Manage paid ad campaigns across search, display, social and retargeting networks by conducting extensive keyword research, analysis, and testing of keyword performance.
  • Ensuring successful campaigns managing bids and budgets to be able to meet the predefined KPIs.
  • Optimizing campaigns across multiple channels to deliver the best return on investment.
  • You identify replicable marketing strategies, tactics, and channels that address business pain points and convey product benefits to drive new customer acquisition with an implement, test, and measure mindset.
  • Write content for marketing ads, campaigns, and landing pages.
  • Test different value propositions and messages across different channels to find the best angle to introduce our product for each target group.
  • Build and run A/B tests across landing pages and the homepage.

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