Digital Ads Specialist

2 - 6 years

0 Lacs

Posted:5 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Role Overview: As a Google Ads and Social Media Advertising expert, you will be responsible for managing Google and Social Media Ad accounts for clients. Your role will involve analyzing results to identify patterns and trends that can enhance lead generation and improve the efficiency of ad spending. You will also enhance Google Ads accounts and maximize return on investment. Key Responsibilities: - Managing all aspects of Google Ad campaigns - Creating and optimizing ad campaigns and paid search landing pages - Analyzing and optimizing ad campaigns to boost return on investment - Utilizing Google Ads for various online marketing endeavors - Managing and optimizing display campaigns across different devices - Developing PPC strategies to increase website traffic and generate leads - Collaborating closely with a team of marketers, Google Ads specialists, and engineers Qualification Required: - At least 2 years of experience in the field - Degree in digital marketing or a related business field - Extensive knowledge of Google Ads, Microsoft Advertising (formerly Bing Ads), Google Analytics, and Social Media Advertising - Good grasp of search engine optimization (SEO) and search engine marketing (SEM) - Google Ads certification - Proficiency in using Word, Excel, and PowerPoint for creating reports and presentations for clients,

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