Job
Description
Paytm Money Marketing team is seeking a talented and experienced Creative Associate/ Designer. The role demands a blend of visual design expertise, proficiency in contemporary design tools, and strong collaboration skills. The ideal candidate will have a minimum of 4 years of experience and the ability to work independently. The person will be responsible for creating compelling static graphics for print and digital formats as well as assembling and editing video content for marketing and promotional purposes, ensuring all visual design with brand guidelines across media formats. An experience of designing push notifications and in app design will be an added advantage. Key Responsibilities: Graphic Design: Develop visual concepts for print and digital materials including logos, branding elements, social media graphics, website banners, brochures, and presentations. Ensure consistency in brand identity across all design elements. Utilize design principles like color theory, typography, and layout to create visually appealing graphics. Create infographics and data visualizations to communicate complex information effectively. Video Editing: Edit raw video footage to create polished promotional videos, social media clips, and explainer videos. Incorporate motion graphics, transitions, sound effects, and music to enhance video storytelling. Color grade and adjust video quality to achieve a cohesive aesthetic. Assemble video sequences as per storyboards and project requirements. Website Designing: Execute visual design stages from concept tohand-off Conceptualize original website design ideas that bring simplicity and user friendliness to complex roadblocks Create wireframes, storyboards, user flows, process flows and site maps to communicate interaction and design ideas . Present and defend designs and key deliverables to peers and executive level stakeholders Establish and promote design guidelines, best practices and standards Collaboration: Work with different teams and stakeholders to understand project needs and deliver visuals aligned with campaign goals. Collaborate on concept development, brainstorming ideas, and providing feedback on creative direction. Required Skills: Design Software Proficiency: Expertise in Adobe Creative Suite (Photoshop, Illustrator, Figma, InDesign) and other visual design and wire - framing tools, HTML, CSS and Java script for rapid prototyping Video Editing Software: Expertise in Adobe Premiere Pro, Final Cut Pro, or similar video editing tools Visual Communication: Strong understanding of design principles, color theory, typography, and layout Creative Thinking: Ability to generate original ideas and adapt designs to different project needs Technical Skills: Knowledge of video codecs, file formats, and optimization for different platforms and up-to-date with the latest Web trends, techniques and technologies Attention to Detail: Meticulous focus on ensuring visual consistency and high-quality output
