Copywriter - Beauty & Wellness

Role Overview: As a Copywriter at Kyoren Labs Private Limited located in Navi Mumbai, Turbhe, you will be responsible for developing clear, engaging, and persuasive content for various marketing channels related to health, wellness, and beauty. Your expertise in nutrition and skincare will play a crucial role in crafting content that resonates with diverse audiences. Key Responsibilities: - Develop engaging and persuasive copy for emails, ads, and social media. - Craft compelling product descriptions, packaging content, and taglines for nutraceutical and cosmetic products. - Collaborate with the marketing team to create advertising campaigns that drive engagement and conversions. - Write SEO-friendly content for landing pages. - Adapt writing style for different platforms, ensuring consistency in brand voice and messaging. - Stay updated on the latest trends in health, skincare, and beauty marketing. - Proofread and edit content to ensure clarity, tone, and grammatical accuracy. Qualifications Required: - Educational Background: Degree in Journalism, Mass Communication, English, Marketing, or a related field. - Experience: Minimum 1-3 years of copywriting experience, preferably in health, skincare, or wellness industries. - Skills: - Excellent command of English and creative writing. - Strong understanding of consumer psychology and brand storytelling. - Ability to write for multiple channels, including websites, social media, and print materials as well as PR write-ups. - Knowledge of SEO and digital marketing strategies. - Preferred: - Experience in a nutraceutical, beauty, or wellness brand. - Familiarity with scientific terminology related to nutrition and skincare.,