Content Writer

We are seeking an experienced Content Writer with a strong background in SEO-driven content creation, keyword research, and Shopify CMS handling. The ideal candidate will have proven expertise in writing engaging, fashion-focused content that resonates with audiences and drives organic traffic. Prior experience in the fashion e-commerce industry is a must.

Key Responsibilities:

• Content Creation & Strategy
• Write, edit, and publish high-quality content for product pages, blogs, landing pages, and marketing campaigns.
• Create SEO-friendly product titles, descriptions, and meta content aligned with fashion e-commerce trends.
• Develop seasonal and trend-based content strategies to capture audience interest.
• SEO & Keyword Research
• Conduct keyword research (trending & seasonal keywords) to optimize content for higher rankings.
• Ensure content adheres to on-page SEO best practices.
• Monitor and improve organic visibility and engagement.
• Shopify CMS Management
• Upload, manage, and update content on Shopify CMS.
• Ensure all product and category content is updated, well-structured, and optimized.
• Fashion Industry Focus
• Research and stay updated on the latest fashion trends, styles, and consumer preferences.
• Create compelling narratives that align with brand tone and target audience in the fashion space.

Requirements:

• 3–4 years of proven experience as a Content Writer with SEO expertise.
• Hands-on experience with Shopify CMS content management.
• Prior work experience in the fashion e-commerce industry (mandatory).
• Strong research, writing, and editing skills with attention to detail.
• Ability to work with cross-functional teams (marketing, design, and product).
• Excellent communication skills and ability to meet deadlines.

Job Type: Full-time

Pay: ₹25,000.00 - ₹35,000.00 per month

Language:

• Hindi (Preferred)
• English (Preferred)

Work Location: In person