Content Writer

Job Description

Nirnayan Health Care Private Limited, is looking for Content Writer for Kolkata Location. Job description · Develop, write, and deliver persuasive copy for the website, videos, and blogs in the field of healthcare · Measure impact and perform analysis to improve KPIs. · Include and optimize all content for SEO by producing Medically Relevant Content · Contribute to the localization of processes and content to ensure consistency across regions · Review and implement process changes to drive operational excellence · Optimize social media content (language, message, tone) based on the behavior of our target audience · Select appealing graphics and videos for complementing text that is medically sound · Writing excellent, target market-related copy for social media platforms and knowledge of blood tests scans etc. · Promoting products and services by corresponding with customers on social media networks. · Improving and adjusting copy based on reactions by readers on social media. · Using different writing styles to appeal to different demographics. · Converting marketing ideas into a hashtag, blog, or longer post for different social media networks. Collaborate with cross-functional teams, including marketing, design, and medical professionals, to ensure content accuracy and effectiveness. Stay updated with medical research and industry advancements to incorporate relevant and current information into the content. Desired Candidate Profile: · At least 2-3 years of working as a content writing, preferably in a medical field · Strong attention to detail and ability to multi-task projects and deliverables · Proven experience working under pressure to deliver high quality output in a short span of time · Excellent verbal and written communication skills · Immediate Joiner Preferred. The preferred key skills are as follows: · SEO Writing · Medical Content Writing · Blog Writing · Marketing Campaigns · Social Media Content Writing · Proof Reading · Web Content Writing · Article Writing Education : Bachelor's degree in English, Journalism, or a related field. Job Types: Full-time, Permanent Pay: ₹120,000.00 - ₹240,000.00 per year Benefits: Health insurance Provident Fund Schedule: Day shift Fixed shift Monday to Friday Language: Hindi (Preferred) English (Preferred) Work Location: In person Application Deadline: 26/07/2025 Expected Start Date: 26/06/2025