Content Writer-Marketing

Digital & Content Writer for Marketing and Communication

Skills: adobe Photoshop, after effects, design, coral

Content Creation:

· Write high-quality content for websites, blogs, email newsletters, social media, and other marketing materials that align with the brand voice and marketing goals.

· Develop content that highlights the craftsmanship, style, and unique selling points of our jewelry products and services.

· Create persuasive product descriptions that drive engagement and sales.

1. Brand Messaging:

o Ensure consistent and compelling brand messaging across all channels, maintaining a tone that resonates with our target audience.

o Collaborate with the design and marketing teams to create content that supports seasonal campaigns, product launches, and promotions.

2. SEO Optimization:

o Research and implement SEO best practices to improve search engine rankings for key terms related to jewelry, fashion, and accessories.

o Write SEO-friendly blog posts and articles that drive organic traffic to the website.

3. Social Media Content:

o Write engaging social media captions and posts that capture the attention of our audience, promote brand awareness, and encourage interaction.

o Monitor social media trends and adapt content strategies to stay relevant and competitive.

4. Email Campaigns:

o Create content for email newsletters and campaigns, ensuring clear calls-to-action (CTAs) and personalized messaging.

o Analyze email campaign performance and make data-driven recommendations for improvement.

5. Press Releases & PR Materials:

o Draft press releases, media pitches, and other PR-related content to secure media coverage and raise the brand's profile in the jewelry and fashion industry.

6. Collaboration & Feedback:

o Work closely with the marketing, design, and sales teams to align content with business objectives and product strategies.

o Adapt and revise content based on internal feedback, customer preferences, and market trends.

7. Stay Updated on Trends:

o Stay up-to-date with industry trends, competitor content strategies, and emerging marketing techniques to ensure content remains fresh, innovative, and relevant.

Education: Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field.

Experience: 3-4 years of experience in content writing, preferably in the fashion, jewelry, or lifestyle industries.

Skills:

· Exceptional writing, editing, and proofreading skills.

· Bachelor's degree

· Immaculate understanding of grammar

· Ability to conduct accurate research

· Understanding of marketing and branding

· Knowledge of social media trends and best practices

· Experience with Content Management Systems and basic HTML

Job Type: Full-time

Pay: ₹30,000.00 - ₹40,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Experience:

• Content writing: 4 years (Preferred)
• total work: 5 years (Preferred)

Language:

• Hindi (Preferred)
• English (Required)

Work Location: In person