Content Writer

Position: Content Writer

Location: Vashi

Experience: 4 Years

Salary Range: ?5.00 LPA

Key Responsibilities

• Collaborate with the SEO and Marketing teams to develop impactful, SEO-driven content for the company website.
• Create engaging blogs, articles, product descriptions, and web pages while ensuring consistency in style, tone, and brand voice.
• Write persuasive copy for advertising campaigns aimed at boosting conversions and audience engagement.
• Conduct thorough research on industry-related topics to produce original and insightful content tailored to the target audience.
• Regularly review, update, and optimize website content to maintain accuracy, relevance, and SEO alignment.
• Maintain high standards of grammar, tone, accuracy, and overall content quality across all published materials.
• Proofread and edit content to eliminate errors and enhance clarity and coherence.
• Refine existing content to improve readability, messaging, and user engagement.
• Conduct detailed keyword research and apply SEO best practices to increase website traffic.
• Develop compelling headlines and body copy that capture and retain audience attention.
• Analyze customer feedback and market trends to identify content gaps and propose new topics aligned with business goals.

Requirements

• Bachelor's degree in Journalism, Communications, English, or a related field.
• Minimum of 3 years of proven experience in content writing or copywriting.
• Strong communication, storytelling, and conceptual skills.
• Good understanding of digital marketing strategies, including SEO, email marketing, and web analytics.
• Exceptional attention to detail and a strong commitment to delivering high-quality content.