Content Strategist

As a Content Strategist at Sakar IAS Academy, your role will involve leading the content planning, creation, and optimization efforts across digital platforms. Your responsibilities will include: - Developing and executing a comprehensive content strategy for social media, website, blogs, and campaigns. - Planning monthly content calendars aligned with marketing and academic goals. - Collaborating with influencers, designers, and social media teams to ensure consistency in tone and messaging. - Writing and editing high-quality educational, promotional, and SEO-friendly content. - Researching trending topics related to UPSC, IAS coaching, and education to create relevant and engaging material. - Analyzing content performance using insights and analytics to improve engagement. - Coordinating video scripts, ad copies, and student success stories for campaigns. Qualifications required for this position include: - 15 years of experience in content strategy, content writing, or digital marketing. - Strong understanding of content marketing, SEO, and social media trends. - Excellent writing and editing skills in English (Tamil proficiency is a plus). - Creative mindset with attention to detail and storytelling ability. - Ability to plan and manage multiple projects simultaneously. Preferred skills for this role may include: - Experience in the education or training industry. - Knowledge of analytics tools (Meta Insights, Google Analytics, etc.). - Basic familiarity with design tools like Canva or Adobe Express. (Note: No additional details about the company were provided in the job description),