Content Strategist

6 years

0 Lacs

Posted:8 hours ago| Platform: SimplyHired logo

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Job Description

Job Title:- Content Strategist
Location:-Bangalore
Experience:-3–6 years (Agency background preferred)
Industry:- Marketing / Advertising / Digital Agency

About the Role:-
We are looking for a creative and analytical *Content Strategist* with strong agency experience to plan, develop, and oversee content strategies that drive engagement, brand awareness, and conversions across multiple digital platforms. The ideal candidate will be someone who can think strategically, create impactful narratives, and collaborate seamlessly with creative, design, and marketing teams.

Key Responsibilities:-
  • Develop and execute content strategies aligned with client objectives and brand voice.
  • Collaborate with creative, design, and marketing teams to conceptualize campaigns and content plans.
  • Conduct content audits, competitor analysis, and audience research to identify trends and opportunities.
  • Plan and manage content calendars for digital platforms including social media, websites, blogs, and email campaigns.
  • Write, edit, and proofread content to ensure consistency in tone, style, and messaging.
  • Analyze content performance metrics and use insights to refine strategies.
  • Stay updated with emerging trends, tools, and best practices in digital marketing and storytelling.
  • Present content strategies and campaign ideas to clients confidently.

Requirements:-
  • Bachelor’s degree in Marketing, Communications, Journalism, or related field.
  • 3–6 years of experience as a Content Strategist or similar role in a digital/creative agency.
  • Strong understanding of SEO, social media algorithms, and digital marketing trends.
  • Excellent writing, editing, and storytelling skills.
  • Experience managing multi-platform content campaigns.
  • Strong communication, presentation, and client-handling skills.
  • Ability to work in a fast-paced, deadline-driven environment.

Nice to Have:-
  • Experience with tools like Google Analytics, SEMrush, Ahrens, or HubSpot.
  • Knowledge of paid media and influencer strategies.
  • Basic understanding of design and video storytelling.

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