Content & Knowledge Management- Associate 2

Role Overview: At PwC, as a marketing generalist, you will focus on collaborating to develop and execute strategic sales and marketing initiatives. Your responsibilities will include driving revenue growth, promoting the Firm's services, enhancing brand visibility, and capturing new business opportunities. You will utilise market research, digital marketing, creative campaigns, and effective sales strategies to engage clients, enhance the firm's brand and market presence, and achieve organisational targets. Your role will involve conducting market research, developing marketing strategies, creating and executing marketing campaigns, and analysing campaign performance. You will leverage a versatile skill set and knowledge in various marketing channels, holding responsibility for validating brand consistency, reaching target audiences, and driving customer engagement and loyalty. Key Responsibilities: - Assist in the management of internal communications and newsletters - Support the lifecycle management of digital knowledge assets - Contribute to client engagement initiatives and project tasks - Develop skills to promote quality work delivery - Build and maintain meaningful relationships with clients - Collaborate with senior staff on various projects - Engage in learning opportunities to enhance professional growth - Utilize analytical skills to improve communication strategies Qualifications Required: - Master's Degree in Finance, Marketing, Economics - 1 year of experience - Oral and written proficiency in English required - Digital Marketing certification (preferred) - Proficiency in data gathering and analysis - Ability to adapt to fast-paced and unstructured environments - Effective engagement with multicultural stakeholders - Experience with tools like Salesforce and PowerBI - Proficiency in creating data visualizations for decision-making - Experience managing digital knowledge assets lifecycle - Meticulous and self-motivated Additional Details: Industry knowledge in healthcare or consumer market is a must. Please note the shift time for this role is 11:30 am to 8pm IST.,