Content Creator

Job Title - (In-House Social Media Content Creator)

Location - Lavelle Road, Bangalore

Department - Marketing / Brand Communications

Role Summary

We are looking for a creative, resourceful, and proactive Social Media Content Creator to join our Lavelle Road branch team. You’ll be responsible for ideating, producing, and executing content across social media platforms that aligns with our brand voice and values. You will collaborate closely with our marketing, design, and operations teams to ensure cohesion and creativity, while helping engage our audience, build brand awareness, drive client acquisitions, and retain loyalty.

Key Responsibilities

• Develop content strategies and monthly/quarterly content calendars tailored for each social platform (Instagram, Facebook, YouTube, TikTok, etc.)
• Create high-quality, on-brand content: graphics, short videos/Reels, carousels, stories, educational posts (e.g. skin tips, treatment explanations), before-/after showcases, client testimonials
• Photograph and video-shoot in-clinic content: treatments in action, behind the scenes, staff spotlights, client interactions
• Edit photos & videos, ensuring consistency in style, tone, and aesthetics
• Collaborate with design/creative team (or external agencies if needed) to ensure graphic assets, branding, and layouts are top-notch
• Engage with social media community: respond to comments / messages, moderate feed, gather feedback/trends
• Monitor social media metrics and insights; track KPIs (engagement, reach, leads etc.) and prepare regular reports; use insights to refine content strategy
• Stay updated on social media trends, platform updates, aesthetic & content innovations in skincare / beauty / wellness industries
• Coordinate with other branches / the central marketing team (if applicable) to ensure consistency and leverage cross-branch content opportunities
• Assist in managing social media ad campaigns (briefing creatives, small edits, monitoring performance)

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Communications, Mass Media, Visual Arts / Design, or related field
• Minimum 2-3 years of experience producing content (photos/videos/graphics) for social media, preferably in beauty / wellness / skincare domain
• Strong visual sense; proficiency in photography & videography basics; experience with editing tools (e.g. Adobe Creative Suite – Photoshop, Premiere Pro / After Effects / Lightroom; or mobile tools like CapCut, Premiere Rush etc.)
• Experience creating short-form video content (Reels, Shorts)
• Good written communication skills; ability to write captions, copy, sometimes longer form content (blogs / newsletters / treatment descriptions) in a tone that resonates with the target audience
• Understanding of social media platforms, their best practices, algorithm changes, format specs etc.
• Good organizational skills; ability to plan ahead, juggle multiple tasks, meet deadlines
• Creative thinker; up to date with trends in digital content, beauty, wellness, and social media culture

Contact - 8167565375

Job Type: Full-time

Pay: ₹30,000.00 - ₹40,000.00 per month

Language:

• Hindi (Preferred)
• English (Preferred)

Work Location: In person