Content Creator – Fashion & Lifestyle (Reels & Social Media)

Job Title:

Content Creator – Fashion & Lifestyle (Reels & Social Media)

Location:

Kolkata, West Bengal (Work from Studio)

Company Overview:

We are premium Indian ethnicwear wholesalers and manufacturers specializing in sarees and women’s designer wear. Our collections are known for rich fabrics, detailed embroidery, and exquisite prints. Our parent company also houses a couple of D2C brands- Studio 113, Mehr by Annu, and VedantG. We’re now expanding our digital presence in our wholesale division and are looking for a creative content creator to bring our products to life through visually captivating Instagram reels, short videos, and photoshoots.

Key Responsibilities:

• Shoot and edit product reels & short-form videos for Instagram, Facebook, and other platforms.
• Assist in photoshoots – from setup and styling to framing and lighting.
• Ideate & direct creative concepts for product storytelling, styling, and behind-the-scenes content.
• Edit videos & images for social media, maintaining a consistent brand aesthetic (vintage, elegant, premium).
• Plan and manage daily social media posts, captions, hashtags, and engagement.
• Stay updated on fashion trends, viral reel formats, and influencer content for inspiration.
• Work closely with the brand owner and marketing team to execute creative campaigns and maintain the visual tone of the brand.

Requirements:

• Experience or strong interest in fashion, lifestyle, or product-based content creation.
• Hands-on knowledge of shooting with mobile or DSLR and editing on tools like CapCut, VN, or Adobe Premiere/Lightroom.
• Understanding of Instagram algorithms, trends, and aesthetics.
• Creative eye for composition, styling, and storytelling.
• Good communication skills and attention to detail.
• Ability to manage shoots and work independently or with a small team.

Preferred Qualifications (Not mandatory):

• Background in Fashion Communication / Visual Arts / Media Studies / Photography / Film.
• Prior work with fashion boutiques, apparel brands, or social media agencies.
• Experience in model direction or product styling.

Salary:

₹15,000 per month (based on experience & skill level)
Freelancers or part-time applicants with a strong portfolio are also welcome.

Work Type:

Full-time (Monday to Saturday)
Location: In-studio role – Kolkata

To Apply:

Please share:

• Your portfolio or Instagram handle with sample reels/videos.
• A short note about your favorite Indian fashion brand and why you like their content.

Job Type: Full-time

Pay: From ₹15,000.00 per month

Application Question(s):

• In short, tell us about your experience in content creation/product photography.

Work Location: In person